Ford Performance, to demonstrate the versatility of its electric motors, which can deliver 285 horsepower, equipped the F-100 Eluminator pickup truck with the first off-the-shelf electric motors.

A Ford Performance Parts, a traditional distributor of accessories and parts for customizing cars in the United States, is also focusing on electrification. The brand launched its first off-the-shelf electric motors at the end of last year. The component was named Eluminator and, at the time of launch, Ford saw the first batch sell out very quickly. Those interested in buying the new propellants, which can be used in the electrification of old cars, pickups, SUVs and cost around US$ 3.900 at retail, must now enter the queue.

Ford electric motors deliver 285 horsepower

To show the versatility of the new engines, where each one can deliver a power of 285 horsepower and a torque of 44 kgfm, Ford developed the F-100 Eluminator pickup truck. The model is based on a 100 F-1978, is equipped with all-wheel drive and two electric motors, adding up to 486 horsepower and a torque of 88 kgfm, the same numbers delivered by a Mach-E GT Performance Edition, launched last year, which has electric motors similar to those of the pickup truck. 

Externally, the retro F-100 Eluminator pickup sports 19-inch aluminum wheels, a unique gray paint job with copper accents, and 275/45R19 high-performance tires.

The interior was developed by Ford to combine period pieces such as manually operated windows and modern Mach-E elements, including a giant multimedia screen. The hood of the model with electric motors, in place of the common propellant, has a spacious trunk.

New plans from the multinational Ford include battery systems, inverters and traction controllers

Ford Performance's plan with the new electric motors and the F-100 Eluminator pickup is to expand the portfolio of accessories and parts for customizing electric cars, including battery systems, inverters and traction controllers, with complete solutions for the sector.

Vehicle customization is a market that moves around US$ 50 billion globally per year. According to the global director of Ford Performance, Mark Rushbrook, the fact is that the performance of eletric cars It's fun, and in line with industry advances in that sector, motorsport and the aftermarket are too.

Just as Ford is committed to leading the electric revolution on the product side, Ford Performance is also committed to winning in the performance and racing vehicle sector.

Ford announces arrival of three new electric cars

Ford detailed the strategy that will lead the brand to market only electric cars in Europe by 2030. The first step towards the future towards sustainability will be taken with the arrival of 3 new battery models and 4 new fully electric commercial vehicles. Still in its plan, the company intends to sell more than 600 electric cars in Europe by 2026.

The first car to reach the market will be a 5-seater medium SUV, which will be developed in a factory that will be a real electrification hub in Europe and which, due to investments of US$ 2 billion, will produce 1,2 million electric vehicles In the next years. 

In the same place, in 2024, another electric crossover will also be developed, which will have a more sporty profile. The expectation is that, in this case, the basis on which it will be built is the MEB platform, where the group's electric cars are developed. Volkswagen.