Nissan Kicks Play Enters Stock Clearance for PCD with Discounts of Up to R$ 26.2 Thousand and Final Price Starting at R$ 109,990.
To clear the remaining Kicks Play stock, Nissan launched an aggressive campaign aimed at the PCD audience, offering high discounts that reposition the compact SUV into a much more competitive price range. The strategy involves legal exemptions combined with direct factory bonuses, significantly reducing the final price. As a result, both the entry-level Sense CVT and the more equipped Advance Plus CVT have drawn attention for their cost-effectiveness, especially for those looking for an automatic SUV within the PCD program.
Nissan Kicks Play Sense CVT: Price Drops from R$ 131,590 to R$ 109,990
In the Kicks Play Sense CVT version, the suggested public price is R$ 131,590. Within the current campaign, the model receives R$ 5,809 in legal exemptions intended for PCD, in addition to a direct discount of R$ 15,791 granted by Nissan.
As a result, the final price drops to R$ 109,990, which represents a total reduction of R$ 21,600. This repositioning places the Kicks Play Sense in a highly competitive range among automatic compact SUVs available for PCD.
-
The Chevrolet Camaro will be reborn as a true sports car, with a V8 engine and no electric version, in a shift by GM that buries the SUV plan and revives the classic formula of the model.
-
With a 1.5 turbo engine producing 156 hp, the new Chery Tiggo 7 2027 comes with a 24.6” central display, a price equivalent to R$ 52,000, larger dimensions (4.53 m), and a complete package, with an unexpected detail that catches the eye.
-
While much of the industry rushes to automate production, Rolls-Royce takes over 600 hours to hand-build each car in Goodwood and still accepts orders so complex that they can take up to four years to be completed.
-
Smaller than the Model Y, lighter, with a single motor and designed to cost less than the current Model 3, Tesla’s new compact electric SUV is born in China and could seal the automaker’s return to the race for mass-market electric vehicles.
Kicks Play Advance Plus CVT Has a Total Discount of R$ 26,200
The campaign also includes the more equipped Kicks Play Advance Plus CVT, which starts at a public price of R$ 150,190. In this case, the legal exemptions total R$ 6,825, while the direct brand bonus reaches R$ 19,375.
The result is a final price of R$ 123,990, with a total discount of R$ 26,200 — one of the largest discounts seen for the model within the PCD audience.
Mechanical Assembly Remains Known and Reliable
Regardless of the version, the Nissan Kicks Play maintains the well-known mechanical assembly in the market, prioritizing simplicity and reliability.

The compact SUV is equipped with a 1.6 flex aspirated engine, delivering up to 113 horsepower and 15.2 kgfm of torque, always paired with a CVT automatic transmission, focused on comfort and smoothness in urban use.
Dimensions and Interior Space Are Strengths of the Model
Even being a compact SUV, the Kicks Play stands out for its good use of interior space, something valued by families and users who use the car daily.
The model measures:
- 4.31 meters in length
- 1.76 meters in width
- 1.59 meters in height
- 2.61 meters in wheelbase
These dimensions favor comfort in the rear seat, while the 432-liter trunk reinforces the family-friendly and practical proposal of the vehicle.
Repositioning Makes the Kicks Play More Competitive in the Segment
With the applied discounts, the Nissan Kicks Play starts to compete directly with other compact automatic SUVs aimed at the PCD audience, offering:
- reduced final price
- CVT transmission
- good interior space
- above-average trunk
Nissan’s strategy clearly shows the goal of clearing the model’s stock, taking advantage of the good acceptance of the Kicks Play in the market.
Aggressive Campaign Changes Price Level
The promotional action places the Nissan Kicks Play in a new level of cost-effectiveness for PCD, especially in the automatic versions.
With discounts of up to R$ 26.2 thousand, the compact SUV becomes a highly attractive alternative for those seeking comfort, space, and competitive pricing.



-
-
2 pessoas reagiram a isso.