Nissan Kicks Play Enters Stock Clearance for PCD with Discounts of Up to R$ 26.2 Thousand and Final Price Starting at R$ 109,990.
To clear the remaining Kicks Play stock, Nissan launched an aggressive campaign aimed at the PCD audience, offering high discounts that reposition the compact SUV into a much more competitive price range. The strategy involves legal exemptions combined with direct factory bonuses, significantly reducing the final price. As a result, both the entry-level Sense CVT and the more equipped Advance Plus CVT have drawn attention for their cost-effectiveness, especially for those looking for an automatic SUV within the PCD program.
Nissan Kicks Play Sense CVT: Price Drops from R$ 131,590 to R$ 109,990
In the Kicks Play Sense CVT version, the suggested public price is R$ 131,590. Within the current campaign, the model receives R$ 5,809 in legal exemptions intended for PCD, in addition to a direct discount of R$ 15,791 granted by Nissan.
As a result, the final price drops to R$ 109,990, which represents a total reduction of R$ 21,600. This repositioning places the Kicks Play Sense in a highly competitive range among automatic compact SUVs available for PCD.
-
Peugeot publicly acknowledged the errors of the PureTech engine, which caused serious failures in hundreds of thousands of cars, and introduced the new Turbo 100 as a definitive solution, a 1.2 turbo tested for over 3 million kilometers that replaces the faulty belt with a more durable chain.
-
Automatic cars become ‘cheap’ in Brazil, and models from Toyota, Hyundai, Nissan, and Honda appear for R$ 65,000 with up to 120 hp, CVT transmission, 482 liters of trunk space, keyless entry, and six airbags to tackle traffic without a clutch.
-
Honda revives a classic from Brazilian streets with a new name, TFT panel, and reprogrammed engine in the 2027 lineup; see the first impressions of the CB500 Hornet, which arrives with 49.6 hp, 4.5 kgf.m torque, 6-speed gearbox, 175 kg, and Showa suspension on Brazilian streets.
-
Without relying on an outlet, without a cable, and without the gasoline engine driving the wheels: Nissan created the Note e-POWER, a hatchback that always runs on an electric motor while a combustion engine works only as a generator, delivering to Japan a type of “electric without recharging” that Brazil is almost unfamiliar with.
Kicks Play Advance Plus CVT Has a Total Discount of R$ 26,200
The campaign also includes the more equipped Kicks Play Advance Plus CVT, which starts at a public price of R$ 150,190. In this case, the legal exemptions total R$ 6,825, while the direct brand bonus reaches R$ 19,375.
The result is a final price of R$ 123,990, with a total discount of R$ 26,200 — one of the largest discounts seen for the model within the PCD audience.
Mechanical Assembly Remains Known and Reliable
Regardless of the version, the Nissan Kicks Play maintains the well-known mechanical assembly in the market, prioritizing simplicity and reliability.

The compact SUV is equipped with a 1.6 flex aspirated engine, delivering up to 113 horsepower and 15.2 kgfm of torque, always paired with a CVT automatic transmission, focused on comfort and smoothness in urban use.
Dimensions and Interior Space Are Strengths of the Model
Even being a compact SUV, the Kicks Play stands out for its good use of interior space, something valued by families and users who use the car daily.
The model measures:
- 4.31 meters in length
- 1.76 meters in width
- 1.59 meters in height
- 2.61 meters in wheelbase
These dimensions favor comfort in the rear seat, while the 432-liter trunk reinforces the family-friendly and practical proposal of the vehicle.
Repositioning Makes the Kicks Play More Competitive in the Segment
With the applied discounts, the Nissan Kicks Play starts to compete directly with other compact automatic SUVs aimed at the PCD audience, offering:
- reduced final price
- CVT transmission
- good interior space
- above-average trunk
Nissan’s strategy clearly shows the goal of clearing the model’s stock, taking advantage of the good acceptance of the Kicks Play in the market.
Aggressive Campaign Changes Price Level
The promotional action places the Nissan Kicks Play in a new level of cost-effectiveness for PCD, especially in the automatic versions.
With discounts of up to R$ 26.2 thousand, the compact SUV becomes a highly attractive alternative for those seeking comfort, space, and competitive pricing.



-
-
2 people reacted to this.