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Get Ready to Spend: Power Supplies and Coolers Are on the Radar for Price Hikes Due to Rising Metal Costs, Energy Prices, and Pressure from the Hardware Industry in 2026

Written by Valdemar Medeiros
Published on 01/02/2026 at 09:44
Prepare o bolso: fontes de alimentação e coolers entram no radar de reajustes, com alta de custos de metais, energia e pressão da indústria de hardware em 2026
Prepare o bolso: fontes de alimentação e coolers entram no radar de reajustes, com alta de custos de metais, energia e pressão da indústria de hardware em 2026
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Power Supplies and Coolers Are on the Radar for Price Adjustments in 2026 with Rising Metals, Energy, and Logistics; See What Is Already Confirmed and What Is Still a Trend.

After a period of relative stability in the prices of some PC components, the hardware market is starting to show signs of a new round of price adjustments. This time, the focus is not only on memory or storage, but on items considered “basic” for any computer: power supplies (PSUs) and CPU coolers. The alert did not come out of nowhere. It appears in reports from the specialized press, communications from distributors, and cost analyses that have been accumulating since the end of 2025.

What Is Already Concrete about the Increases

Technology and PC market specialized vehicles have begun to report that manufacturers and distributors are already working with scheduled price adjustments for power supplies and cooling systems throughout 2026.

The cited estimates vary by product category and region, but indicate increases in the range of 6% to 10% for power supplies and between 6% and 8% for coolers, especially models with heat pipes, radiators, and more sophisticated fans.

Therefore, this is not a unique or centralized announcement, but a trend reported by different links in the chain, which typically precedes actual price increases on the shelves.

Why Power Supplies and Coolers Are in the Spotlight Now

These components heavily depend on industrial metals. Power supplies use large amounts of copper in transformers and cables, as well as aluminum, tin, and sensitive electronic components. Coolers, especially higher-performance ones, combine aluminum, copper, and metal alloys in radiators, bases, and heat pipes.

In recent months, the international price of metals such as copper and aluminum has started to rise again, driven by demand from the energy, electrification, and data center industries. This movement directly increases the production costs of PSUs and cooling systems, reducing margins and encouraging passes to the final consumer.

Energy, Logistics, and the Invisible Cost of Hardware

In addition to raw materials, another relevant factor is the cost of energy. The manufacturing of these components is intensive in continuous industrial processes, welding, machining, and electrical testing. In several Asian countries, where much of the production is concentrated, energy tariffs have risen or subsidies have been removed, increasing the unit cost.

Logistics also plays a role. Maritime transport, although less chaotic than at the peak of the pandemic, remains more expensive than in the last decade. For bulky products like power supplies and coolers — which take up more space per unit than memory or CPUs, the freight impact is proportionately larger.

The Pressure from the High-Performance Market and AI

Another element that helps explain the moment is the change in hardware consumption patterns. More powerful graphics cards, high-TDP CPUs, and the expansion of PCs focused on artificial intelligence and content creation have increased the demand for more robust power supplies and more efficient cooling.

This shifts demand to higher production cost products, reduces the relative supply of simpler models, and creates room for price adjustments across the entire line, including in the mid-range segments.

It is important to separate the facts. There is no official announcement saying that all brands will raise prices on a specific date, nor is there a global adjustment table. What exists is a consistent set of reports indicating that manufacturers and distributors already foresee increases and are adjusting contracts and stock based on this.

In other words, the scenario is one of confirmed trend, but with gradual and uneven application, varying by brand, country, and product type.

The Impact on the Consumer’s Pocket

For those assembling or upgrading PCs, the effect may be subtle. Instead of sharp jumps, prices are likely to rise gradually, with fewer promotions and discounts. In some cases, popular models simply stop appearing at aggressive prices, while new versions arrive at higher costs.

Power supplies and coolers are often purchased together with other components. Therefore, even a relatively small percentage increase can inflate the total cost of a build.

Market experts point out that for those already planning an upgrade or assembly in the coming months, buying these components in advance may make sense, especially for established brands and well-reviewed models. For those who are not in a hurry, the recommendation is to monitor manufacturer communications and price behavior throughout the first half of 2026.

A Warning Sign, Not a Panic

The central message is not one of panic, but of attention. Power supplies and coolers are entering the same cost pressure cycle that has already affected other components in recent years. The combination of more expensive metals, energy, logistics, and growing demand creates an environment conducive to price adjustments.

For the consumer, understanding this movement helps to better plan future purchases and avoid surprises. For the market, it is another reminder that even behind the scenes of a PC, global factors continue to dictate the final price that reaches the consumer.

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Valdemar Medeiros

Formado em Jornalismo e Marketing, é autor de mais de 20 mil artigos que já alcançaram milhões de leitores no Brasil e no exterior. Já escreveu para marcas e veículos como 99, Natura, O Boticário, CPG – Click Petróleo e Gás, Agência Raccon e outros. Especialista em Indústria Automotiva, Tecnologia, Carreiras (empregabilidade e cursos), Economia e outros temas. Contato e sugestões de pauta: valdemarmedeiros4@gmail.com. Não aceitamos currículos!

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