Ford Joins GM and Volkswagen’s Electric Race, Planning to Develop Fully Electric Trucks and Cars by 2025

Joining Forces With Volkswagen, GM And Tesla In Investments In The Electric Car Market, Ford Promises To Invest 22 Billion Dollars In 12 Electric Cars By 2025

Ford will announce, this Wednesday (26), the development of two electric car platforms, joining the strategy of GM (General Motors), Tesla, and Volkswagen. The electric car platforms are part of an ambitious plan alongside Ford and this plan will be presented at an online event.

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Ford’s New Plan Is To Join The Electric Car Market And Compete With GM, Volkswagen, And Tesla

The electric car platforms will provide automakers with simple architectures, such as shared chassis, batteries, and electric motors. From this base, various electric cars will be produced in the future, allowing Ford to simplify and reduce expenses from manufacturing to logistics.

During the event, the company is expected to elaborate on its battery strategy with greater durability, including a battery joint venture that was recently announced with South Korea’s SK Innovation.

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Ford has already announced it would invest US$ 22 billion in the electric car sector in America, China, and Europe by 2025. The automaker plans to launch at least 9 electric cars and 3 electric pickups, larger SUVs, and vans. These include the second generation of the F-150 Lightning and Mustang Mach-E.

Ford’s Future Clientele And Competitor Investments: Volkswagen And GM

Despite all this investment, it remains unpredictable for Jim Farley, Ford’s CEO, whether and how many customers will adopt electric cars, even if they match those of rivals Volkswagen and GM in operating costs, prices, and performance.

The automaker’s rivals are racing ahead, with Volkswagen, GM, and Tesla investing billions of dollars in the sector to convert their vehicles to electric in the same markets as Ford, but with aggressive timelines. Volkswagen launched the ID3, the first of its new electrics last year, and GM will begin assembling the new Hummer EV pickup in the US as early as 2021.

Ford’s Investments In The Electric Sector

Diving deep into the world of electric cars, Ford launched an electric Mustang, known as Mach-E, which arrived at the beginning of this year. The electric version had been in development since 2017 by the Team Edison.

In March, Mustang sales were up, hitting 3,739 units sold, reaching 270 hp and 43.8 kgfm of torque and its variant with 464 hp and 84.6 kgfm of torque.