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Hyundai Ioniq Suffers Significant Reduction In Its Price And Now Holds The Title Of The Cheapest Hybrid Car In Brazil. The Model Is R$ 50 Thousand Cheaper.
The Hyundai Ioniq, hybrid car launched in the national market at the end of March for R$ 199,990, follows the new pricing policy of the CAOA group and is also considerably cheaper.
In an official statement, the company confirms that it has reduced the price of the vehicle by R$ 50 thousand and now offers the model for R$ 149,990, making the Ioniq the cheapest hybrid car in Brazil.
Hyundai Ioniq Continues With The Same Equipment Standard As Before
The discount on the hybrid car was possible after a renegotiation of values made with the South Korean headquarters and accompanies the slight improvement observed in the Brazilian economic scenario in recent months.
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The electric vehicle Kona EV also received benefits from the reduction, dropping from R$ 229,990 to R$ 189,990, a significant difference of R$ 40 thousand. It is worth noting that, despite being R$ 50 thousand cheaper, the Ioniq HEV maintains the same equipment standard as before.
Thus, the cheapest car in Brazil offers as standard a 10.25-inch multimedia center compatible with Android Auto and Apple CarPlay, electronic parking brake with AutoHold function, 15-inch alloy wheels, full-LED headlights, dual-zone digital air conditioning, a 7-inch digital instrument panel, 7 airbags, and more.
It is important to emphasize that, in Brazil, Caoa is responsible for some Hyundai models, the Tucson line and all imports, leaving the HB20 and Creta family to the automaker itself. Thus, the Brazilian company decided to align its reduction measures with those made by the group on Caoa Chery vehicles. Therefore, it decided to reduce the price of two representatives from the South Korean company, the Kona EV and the Ioniq EV.
Hyundai Ioniq Delivers 141 Horsepower
Mechanically, the 1.6 engine with 105 horsepower and 15 kgfm of torque on gasoline works together with an electric motor of 43.5 horsepower and 17.3 kgfm. The combined power is 141 horsepower, while the torque is 27 kgfm. According to the Inmetro vehicle labeling, the hybrid Ioniq has a fuel consumption of 18.9 km per liter in the city and 18.8 km per liter on the highway, running solely on gasoline.
Now priced at R$ 149,990, the Hyundai Ioniq becomes the cheapest hybrid car in Brazil, always considering conventional hybrids, called HEVs, and not mild hybrids, called MHEVs. The second place goes to the Kona Hybrid, sold at a price of R$ 169,990, equipped with the same setup.
New Hybrids Arriving In The Market
In addition to the Hyundai Ioniq, which is currently the cheapest car in Brazil, BYD is preparing to launch a new plug-in hybrid SUV for the national market, called Song Pro.
The new BYD vehicle is already being sold in China at a more accessible price than the Song Plus and is expected to be available in Brazil. The BYD Song Pro has its industrial design and patents registered with the National Institute of Industrial Property (INPI). The BYD Song Pro is the most likely to enter production at the Camaçari factory in Bahia.
Its nationalization should also include the tropicalization of the hybrid system to flex, meaning it can be fueled with ethanol or gasoline. In China, the new BYD vehicle has prices starting from 135,800 Yuans, which converts to around R$ 93 thousand without including taxes.
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