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Honda’s New Scooter Attracts Consumers Due to Its Price; Vehicle Costs Less Than Smartphones Available in the Brazilian Market

Written by Valdemar Medeiros
Published on 21/08/2021 at 18:15
Honda - Scooter - smartphones - consumidores
Nomeado de “U-BE”, veículo foi apresentado pela primeira vez no mercado chinês com o preço de U$ 475, o que equivale no Brasil a cerca de R$ 2.500 – FOTO: Divulgação/Honda
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Honda, after launching the U-GO, is bringing an electric scooter that is catching consumers’ attention. The model promises to be cheaper than a smartphone and still delivers a range of 80km

Recently launched by Honda, the U-GO is an electric scooter that costs US$ 1,150; however, the U-BE scooter has entered the market at a much more accessible price, costing only US$ 475, equivalent to R$ 2,572 in direct conversion. The model, which is catching consumers’ attention, is priced much lower than many smartphones and is considered practically a bicycle due to its maximum speed limit of 25 km/h.

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Honda Scooter Features a 350 W Motor

YouTube video
Honda Launch: The U-BE has arrived as the latest in the electric segment in the international market.

The motor in the rear wheel of Honda’s scooter, which is drawing various consumers from around the world, is 350 W, and in China, where this is measured in average power, it is basically the same power as a powerful blender.

With a mid-range smartphone price, Honda’s scooter, even though it is not very powerful, has been a huge attraction for consumers, as it is already practically a tradition in the country to use bicycles.

If the model reaches Brazil, its price, which is equivalent to a smartphone, will also attract attention, as despite not requiring a license, it will come in around R$ 4,000 with taxes. A scooter like this is not considered a moped by the State Department of Transit (Detran), so it will not be necessary to have a driver’s license to ride it, in addition to being able to ride on bike lanes.

Far Beyond the Price of a Smartphone, Honda Scooter Offers a Range of 80 km

Even with a simple 350W motor, Honda’s scooter attracts consumers with its battery options. Check out the three below:

  • 48V15Ah, with 720 watt-hours;
  • 48V20Ah with 960 watt-hours;
  • 48V24Ah with 1,152 watt-hours.

The range of the first battery is 55km, the intermediate one has a range of 70 km, and the last and most powerful allows the scooter to cover 80km on a single charge.

If consumers decide to use the pedals included with the U-BE, the range can also be increased in the future. Compared to the U-GO, an electric scooter with a 1,200 Watts motor that has a maximum speed of 53 km/h, the U-BE wins due to its more accessible price. The A-GO even has a battery that delivers a range of 133 km.

Multinational Honda Caring About Safety

Honda is developing in its new scooter an airbag system to help ensure that riders have greater safety on the road. According to the manufacturer, many accidents cause injuries due to frontal impacts, and if an airbag is introduced, it could permanently reduce damages.

The new system to be implemented is narrower and aims to prevent a collision between the rider and obstacles that may harm them. Tests are being conducted on scooters, as these models are more commonly used in urban areas where there is a higher number of accidents. The chosen model was the PCX Scooter, but the system could be implemented in other models.  

Valdemar Medeiros

Formado em Jornalismo e Marketing, é autor de mais de 20 mil artigos que já alcançaram milhões de leitores no Brasil e no exterior. Já escreveu para marcas e veículos como 99, Natura, O Boticário, CPG – Click Petróleo e Gás, Agência Raccon e outros. Especialista em Indústria Automotiva, Tecnologia, Carreiras (empregabilidade e cursos), Economia e outros temas. Contato e sugestões de pauta: valdemarmedeiros4@gmail.com. Não aceitamos currículos!

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