The Luz Solidária program allows you to exchange electronic devices at a 50% discount for new models with lower energy consumption.
This week, Enel Distribuição São Paul announced the new Luz Solidária program, an initiative that seeks to encourage the population to consciously use appliances with lower energy consumption. This initiative makes it possible for customers to exchange old appliances for newer models with lower energy consumption at half the original price of the product. See also the latest Petrobras news on cooking gas.
Enel estimates that R$ 20 million in discounts will be offered to customers in São Paulo. Appliances such as air conditioning, refrigerators, freezers, microwaves can be purchased at Magazine Luíza's accredited stores and will remain available until the total amount of the bonus offered is reached.
It has also been confirmed that this program has been studied by the company to take place in the states of Rio de Janeiro, Goiás and Ceará, however, no release date yet.
With the aim of boosting the thought of preserving the environment and consistent consumption, with approximately R$ 20 million in discounts released by the program in the state, this initiative also seeks to facilitate social projects aimed at professional qualification, income production, environment and human rights.
No moAt the time of purchase, customers will be able to choose an institution to help from among those available, with that the chosen product will have 5% of the amount paid directed to the institution. It is estimated that these institutions will receive around R$ 2 million in donations.
As a result, when participating in the program, the customer will pay 45% of the value of the product to the store and 5% to the chosen social project. For example, if the refrigerator costs BRL 1.000,00 (one thousand) the customer will pay half of that amount, with BRL 450,00 for the retail store and the amount of BRL 50,00 for donation, that is, half the value of the product and still help a social cause.
When making the purchase and choosing the institution, an adhesion contract must be signed where the customer agrees with the regular supply of energy and allows a technical visit (if drawn) by a representative to measure the energy consumption of the new device purchased.
The old device will be collected for recycling on the day of delivery of the new one, at the customer's residence with total convenience. With the purchase, the consumer becomes part of a portion of society that uses electricity efficiently, as all equipment has the guarantee of low electricity consumption given by the National Electric Energy Conservation Program – Procel.
Project started in 2009, since then more than 76 thousand appliances have been changed and more than 9,4 million have been donated to projects in Goiás, Ceará and Rio de Janeiro.
