Trump Lowers Tariff on Cars from Japan, Angers U.S. Automakers, and Maintains Higher Rates for Vehicles from Mexico and Canada
A new agreement between the United States and Japan is causing a strong reaction in the American automotive sector. The measure, announced by the Donald Trump administration, reduces the import tariff on Japanese vehicles to 15%.
Meanwhile, cars coming from Canada and Mexico continue to face higher tariffs: 35% and 30%, respectively.
The decision has generated outrage among American automakers, as companies like GM, Ford, and Stellantis produce part of their vehicles in those two countries.
-
With a 293.5 cm³ engine and a range of up to 400 km with a 14.1-liter tank, the Honda CB 300F Twister 2026 has up to 24.7 hp, an initial price of R$ 25,150, and already exceeds R$ 29,000 in the Fipe Table.
-
With a 1.3 engine, nearly 700 km of range, and Turbo 200, the Fiat model surpasses Polo, Tera HB20, and Onix, becoming the best-selling car in March; see the numbers for the Fiat Strada and others.
-
The Honda Fit has been discontinued for years, but the 2018 model is worth more today in the Fipe table than it cost brand new, proving that this used car, valued with a 1.5 i-VTEC engine and Magic Seat, only increases in price.
-
Volkswagen unveiled the 2027 Atlas with a 282-horsepower EA888 turbo engine, a 15-inch screen, massage seats, and a completely new interior to finally elevate the three-row SUV built on the MQB platform to a new level.
Even so, Trump maintained heavier tariffs for neighbors and offered better terms to Japan.
Government Celebrates, but Reality Worries Automakers
Despite the dissatisfaction from manufacturers, the U.S. government deemed the agreement with Japan a “historic victory.”
According to the official justification, the new policy will facilitate the sale of cars produced in the United States to the Japanese market.
However, the data shows a different scenario. According to CNBC, in 2024, cars accounted for over 28% of everything Japan exported to the United States.
This indicates that the biggest beneficiary of the negotiation is likely to be the Japanese industry, not the American one.
Toyota and Mazda Soar on the Stock Market
Immediately after the announcement of the agreement, the stock exchange in Tokyo reacted. Shares of Toyota rose by 15%, while Mazda’s stock increased by 17%.
The optimism in Japan contrasted with the frustration of American automakers, who are already facing difficulties due to the high costs imposed by tariffs.
GM, for example, reported a loss of US$ 1.1 billion in the second quarter of 2025. The company projects that the loss could reach US$ 5 billion by the end of the year if the current tariffs remain.
Pressure Increases with Agreements from Other Countries
In addition to Japan, the United Kingdom also secured an agreement with the United States, ensuring a tariff of only 10% on its vehicles.
Meanwhile, Europe has yet to reach any agreement with Trump. The president threatens to impose tariffs of up to 30% on European cars.
In a statement to Reuters, American manufacturers stated: “Any agreement that covers less tax for Japanese cars with almost no American content, than for North American vehicles made with a high share of U.S. parts is a terrible deal for the industry and American automotive workers.”
With information from Auto Mais.

Seja o primeiro a reagir!