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The Multinational, Royal Enfield, Will Open the Doors of Its Second Dealership in Paraná This Friday (02) for the Public. The Motorcycle Unit Features a Showroom, Workshop, Clothing Resale, and Much More
The multinational Royal Enfield opened its second unit in Paraná at the beginning of this month in Londrina. The dealership’s expansion to the municipality was seen as a celebration of the two years since the opening of the company’s first dealership in Curitiba.
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Business Owners Speak Out About the New Royal Enfield Motorcycle Dealership
According to partners Alexandre Bley Zornig, Cezinha Mocelin, Fabiano Cantele, and Bruna Wladyka, it has been a year since the company has been closely observing the market in the municipality of Paraná, and now is the moment to inaugurate the official Royal Enfield dealership in Londrina.
The business owners are heavily betting on the experience that the motorcycle company, which has been producing since 1901, can offer with its classic and modern vehicles of excellent cost-benefit and medium displacement, with models starting at R$ 20,390.00.
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Entrepreneurs Cezinha Mocelin and Bruna Wladyka are also leading the organization of BMS Motorcycle, one of the largest motorcycle events in Brazil. Bruna is the creator of the “Elas Pilotam” movement, which focuses on encouraging women to increasingly participate in this world.
The New Multinational Royal Enfield Dealership Features an Incredible and Attractive Design
The Royal Enfield motorcycles have a timeless design and high performance on any road. The dealership in Paraná was designed according to the multinational’s global standard, featuring a complete structure with a showroom, clothing and accessory resale, workshop, and also test rides on the motorcycle models currently sold in Brazil, such as the Classic 500, Interceptor 650, Himalayan 410, Continental GT 650, and also, in the future, the Meteor 350, one of the main launches of the year.
The second unit in Paraná opened its doors to journalists on July 1st, from 1 PM to 6 PM, but the public will be able to visit the facilities starting this Friday (2), between 9 AM and 6 PM.
Expansion of the Multinational in Brazil
Last year alone, more than 2,000 Royal Enfield motorcycles were sold, which represents an approximate growth of 60% compared to the 1,400 sold in 2019.
The multinational is becoming one of the most important players in the global medium-displacement motorcycle market and has been working to reinvent this sector with fun-to-ride vehicles. In addition to India, where two-wheeled vehicles are manufactured, the company operates in over 50 countries around the world.
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