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Starlink Reports Gains in Brazil, but Remains Below Global Speed Average While Expanding Presence in Latin America and Maintaining Leadership Among Satellite Services.
Starlink has reached a curious milestone in Brazil: although it has consistently improved since 2024, Elon Musk’s satellite internet service now delivers a median download speed in the country lower than that recorded elsewhere in the world and also below the national fixed broadband average.
Recent data from Ookla indicates that, in the third quarter of 2025, the median download speed for the operator here was 109.98 Mbps, while the global average for Starlink itself surpassed 220 Mbps in the same period.
At the same time, the survey shows that the company continues to expand and has gained relevance in Latin America, especially in remote areas where traditional infrastructure does not reach.
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The result is a scenario where the service consolidates itself as an important piece in regional connectivity, even carrying the label of being slower in Brazil than in other markets where it operates.
Performance of Starlink in Brazil
Reports from Ookla indicate that Starlink has been accelerating since early 2024, with successive speed gains in the country.
Still, the current level remains below other references.
Between January and October 2025, the global average download speed for Starlink increased from 145 Mbps to over 220 Mbps, an increase of about 51.7%.
In Brazil, however, even with a median of 109.98 Mbps in the third quarter, the service still lags behind the average performance of traditional fixed broadband.
In the same period, the aggregate of all providers operating in the Brazilian market recorded a median speed of 210.81 Mbps.
In practice, Starlink operates at something close to half the typical speed of national fixed connections, although it offers much broader coverage in rural and isolated areas.
Within the country, performance also varies by state.
According to data from the Minha Conexão portal, Rio Grande do Norte leads in Starlink’s measurements, with an average of 155.86 Mbps for downloads.
In other federative units, especially in the northern region, speeds are lower, reflecting differences in local infrastructure, demand, and conditions of satellite network operation.
Speed of Starlink in Latin America
If in Brazil the comparison with fixed broadband is not favorable, the picture changes when looking at the satellite internet market in Latin America.
According to reports based on tests by Ookla, Starlink recorded a median download speed of 82.54 Mbps in the region in the third quarter of 2025.
This performance places the company well ahead of direct competitors in the segment.
In the same period, Viasat recorded 32.73 Mbps, while HughesNet had 15.93 Mbps.
The benefit is not just in speed: Starlink also dominates the volume of measurements.
Among Latin American consumers, the service accounted for 98.2% of all speed tests conducted with satellite connections, indicating a broad participation in the residential and corporate segments.
This regional performance helps explain why, despite being relatively slower in Brazil than elsewhere in the world, Starlink still appears as the fastest option compared to other satellite services available for residential use in much of the continent.
Expansion and Presence of Starlink in Schools
The advancement of Starlink in the region is also measured by the number of customers.
The company has already surpassed the mark of 600 thousand users in Brazil, according to the latest data mentioned in the report, consolidating the country as one of its main markets outside the United States.
In addition to the residential and corporate base, the company has gained ground in public connectivity policies.
Today, over 7 thousand public schools in Brazil use the satellite internet service, with a strong concentration in rural areas, riverine regions, and municipalities in the Legal Amazon.
In these locations, low-orbit technology fills the gap left by fiber optic and other forms of access, allowing for online educational activities, use of educational platforms, and basic communication with education departments.
This same infrastructure has also been adopted in health posts, emergency bases, and agricultural operations, reinforcing Starlink’s role as a solution aimed less at seeking the highest absolute speed and more at offering connectivity where other networks do not reach.
Price and Conditions of the Residential Plan
In the Brazilian market, the plan focused on residences is currently offered with a monthly fee of R$ 236, a value that does not include the cost of the access kit.
To install the service, the consumer needs to acquire the equipment, consisting of an antenna, router, and cables, at a cost of about R$ 2,400.
This initial investment is one of the main factors still limiting the adoption of the technology by low-income families, despite the gradual decrease in prices compared to the early months of operation in the country.
From a technical perspective, the proposal is to deliver high-speed internet with low latency in remote locations, with simple installation and the possibility of self-service.
The company also offers options geared towards use during travel, on vessels, and corporate applications, but the scope of the cited reports focuses primarily on the performance of the residential plan and tests conducted by end consumers, both in Brazil and other Latin American countries.
Next Generation of Satellites and Competition for 1 Gbps
As Starlink expands its base and tries to reduce the gap to the global speed average, the low-orbit satellite constellation sector is already moving towards even faster connections.
Information cited in the report based on analyses from the Teletime portal indicates that a new generation of broadband satellites, expected for 2026, aims for speeds of up to 1 Gbps under certain usage profiles.
In this context, the Amazon project, recently renamed Amazon Leo (formerly known as Project Kuiper), stands out.
The company plans to begin broad commercial offerings of satellite internet starting in 2026, supported by its own constellation and terminals of various capacities, including business models specifically designed to achieve rates of up to 1 Gbps in specific scenarios.
Competition in the Low Earth Orbit Satellite Market
The prospect of Amazon Leo’s arrival in Latin America still within this cycle, in partnership with operators like Sky in Brazil and DirecTV in neighboring countries, promises to raise the level of competition in the regional satellite broadband market.
The trend is that the new constellation will directly compete for the same customer base of rural customers, businesses in remote areas, and public agencies currently served by Starlink.
At the same time, Viasat and HughesNet are working on updates to their networks and service portfolios, seeking to reduce performance gaps and leverage specific niches, such as backhaul for mobile operators, dedicated corporate connectivity, and government projects.
In parallel, regulatory agencies in the region, such as Anatel in Brazil, are discussing ways to more closely monitor the expansion of LEO constellations and the impact of this advancement on spectrum usage and competition in traditional fixed broadband.
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