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Before paying up to R$ 5,000 for a TV to watch the World Cup, see why cheaper models might be better depending on the broadcast.

Published on 02/06/2026 at 22:14
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The choice of a TV to watch the 2026 World Cup depends on the type of broadcast the fan intends to use, as open TV, YouTube, cable TV, and streaming do not deliver the same resolution. Models between R$ 2,156 and R$ 3,200 appear as alternatives for different usage profiles.

R$ 2,156 to R$ 3,200 separate three paths for choosing a TV to watch the 2026 World Cup, depending on the type of broadcast: open TV in Full HD, YouTube in 1080p at 60 fps, or paid channels and streaming with games in 4K.

Before buying, understand where the World Cup will be broadcast

The choice of TV to watch the World Cup depends less on the screen size and more on the quality of the signal that will reach the fan’s home. In Brazil, the competition will have broadcasts on open TV, YouTube, and cable TV or streaming.

This difference changes the cost-benefit of the purchase. An expensive device, 65 or 75 inches, may not deliver its full potential if the broadcast used is not in 4K. Therefore, the recommendation is to cross price, platform, and features.

At the end of March and beginning of April 2026, prices still appear at a good level, with a downward trend. Close to the World Cup, promotions may come after previous increases.

TV to watch the World Cup on open TV

For those who will follow the games on open TV, the indication is to look for a large screen, good image processing, and lower price. The open broadcast will have Globo and SBT, but it will not be in 4K. The cited limit is Full HD.

In this scenario, the Hisense A6NV, 58 inches, appears as a cost-benefit option. The model was cited in the range of R$ 2,156 to R$ 2,200, already with a 4K screen and features to improve lower resolution images.

The TV brings technology with artificial intelligence against blurs and trails, a common problem in soccer games. It also features Dolby Vision, Dolby Atmos, and upscaling, a feature that adjusts signals in Full HD or 720p to be closer to 4K.

YouTube requires a fluid system and good image at 60 fps

For those who intend to watch the games on YouTube, the recommendation falls on the TCL P7K, 55 inches. CazéTV was pointed out as responsible for broadcasting all World Cup games on this platform.

YouTube was not presented as a 4K option for this case. The reference used is broadcasting in 1080p, with 60 Hz, or 60 fps. Therefore, the TV needs to handle movement, colors, contrast, and quick navigation in the app well.

The TCL P7K was cited for around R$ 2,300, with a 4K screen, QLED technology, Dolby Vision, Dolby Atmos, Google TV, and a 178-degree viewing angle. The HVA screen reduces reflections in environments with more people.

Larger versions, such as the 65-inch one, appear as an alternative for those seeking a larger screen and willing to pay over R$ 3,000. The same model would still serve for open TV.

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Fabio Lucas Carvalho

Journalist specializing in a wide variety of topics, such as cars, technology, politics, naval industry, geopolitics, renewable energy, and economics. Active since 2015, with prominent publications on major news portals. My background in Information Technology Management from Faculdade de Petrolina (Facape) adds a unique technical perspective to my analyses and reports. With over 10,000 articles published in renowned outlets, I always aim to provide detailed information and relevant insights for the reader.

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