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Amid General Devaluation of Used Cars in Brazil, One Model Surprised Being the Only One to Appreciate in 2024. Experts Point Out That Attractive Design and Embedded Technology May Have Driven This Unexpected High. What Does the Future Hold for the Used Market in the Country?
In the Brazilian automotive market, where the devaluation of used cars is almost a rule, a brand that was once the target of jokes surprised the country in 2024.
Amid a scenario of widespread drops in used car prices, one model not only resisted the depreciation trend but registered an appreciation.
This unusual fact shook the market and put the spotlight on a car that few expected to see in this position.
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According to a survey conducted by Mobiauto, one of the main online vehicle sales platforms in Brazil, only one used car managed to end 2024 valued higher than in the previous year.
This car is the Peugeot 208, 2022 model, manufactured in Argentina.
The compact hatch was traded in December of this year for an average price of R$ 75,277, which represents an increase of 1.63% compared to the same period in 2023.
The Surprising Turnaround of the Peugeot 208
Peugeot, which in the past was criticized for maintenance issues and rapid devaluation of its models, now finds itself in a completely different situation.
The Peugeot 208, with its modern design and innovative technologies, managed to change consumers’ perceptions.
Experts point out that the appreciation of the model is linked to factors such as its aesthetic appeal, greater energy efficiency, and anticipation for a new version expected in 2025.
In addition, the current economic scenario also influenced.
During the COVID-19 pandemic, the used car market saw a price increase due to difficulties in producing new vehicles.
However, this bubble began to deflate in 2023 and continued throughout 2024, making the performance of the Peugeot 208 even more remarkable.
The Performance of Other Models
While the Peugeot 208 positively led the appreciation ranking, other models did not receive the same spotlight.
Nevertheless, some cars managed to minimize their losses in the used car market. Among the models that depreciated the least in 2024 are:
- Peugeot 208 (2022): +1.63%
- Hyundai HB20S: -1.35%
- Hyundai HB20: -2.02%
- Fiat Cronos: -5.46%
- Volkswagen Voyage: -7.83%
- Hyundai Creta: -8.02%
- Honda City: -8.50%
- Chevrolet Tracker: -8.76%
- Volkswagen Nivus: -9.96%
- Audi A3: -10.57%
On the other hand, most used cars followed the trend of pronounced depreciation. Popular models like the Fiat Cronos and the Volkswagen Voyage recorded drops of up to 7.83%.
In extreme cases, some vehicles lost up to a third of their value in just one year, such as some compact SUVs.
Trends for the Used Market in 2025
The appreciation of the Peugeot 208 may be seen as an exception, but it also serves to highlight a possible shift in market behavior.
With the arrival of new models and technological advancements, consumers are increasingly attentive to the cost-benefit relationship of vehicles.
Cars that offer greater durability, fuel efficiency, and attractive design tend to be more valued, even in the used market.
Another point to be observed is the impact of electric and hybrid vehicles, which are gaining ground in Brazil.
Although still considered expensive, these models can directly influence the used car market in the coming years, creating new price dynamics.
What to Expect from the Peugeot 208 in 2025
The success of the Peugeot 208 in 2024 also generates expectations for the launch of its new version.
Expected to hit the market next year, this new edition promises to bring a renewed visual and an even more efficient engine.
Experts point out that the launch may reinforce the model’s position as one of the most desired in its category.
Finally, it is important to highlight that, despite the atypical appreciation in 2024, the future performance of the Peugeot 208 will still depend on factors such as affordable maintenance, reliability, and market perception.
Peugeot 208 Breaking the Rule
In a year marked by economic challenges and changes in the automotive market, the Peugeot 208 managed to stand out as an exception to the depreciation rule.
Its performance reveals not only the model’s potential but also points to greater changes in consumer behavior and industry trends.
The future of the used market looks promising, especially for those who can adapt to new demands.
Do you believe that other models can follow the example of the Peugeot 208 and appreciate in the used market? Share your opinion in the comments!
Primeiro desconfio se a matéria não é paga.
Entre os franceses sempre foi o pior.
Durabilidade, manutenção, dificuldade de peças.
Não acredito em mudanças positivas sem aumento de preço.
Essa tendência é uma praga. Toda melhoria só vem trazer mais lucro ao fabricante. Nunca ao consumidor.
Que pena!
Achei o câmbio desse carro muito ruim
Carro excelente, comprei um GT 2025. O carro é muito gostoso de dirigir, acabamento muito superior ao dos concorrentes.