Brazil: Stage for Major Chinese Car Manufacturers. This Time, GWM Invests Heavily and Will Begin Car Production in São Paulo

Written by Roberta Souza

Published on 12/11/2024 at 11:22

Foto: reprodução Olhar Digital

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Chinese Manufacturer Launches Hybrid and Electric Models, Opens Research Center and Adopts Nationalization Strategies for Interventions in the Brazilian Automotive Sector

GWM, a Chinese origin manufacturer, is preparing to start vehicle production in Brazil, bringing a new era for the brand in the country. In May 2025, a GWM factory located in Iracemápolis, São Paulo, will begin assembling hybrid and electric vehicle models, expanding the offering of sustainable and technological vehicles for the Brazilian market. The first model to be produced locally will be the Haval H6 full hybrid (HEV), but the brand already has ambitious development plans for the near future, including the construction of a research and development center.

Innovation and Technological Development: Flex and Hybrid Vehicles for the National Market

With the goal of expanding the offering of vehicles tailored to Brazilian needs, GWM plans to develop plug-in hybrid vehicles with flex technology, capable of using ethanol as fuel. This innovation, so far presented only in some Toyota models in the country, represents a significant advancement for the brand, aligning its strategy with the new national automotive policy aimed at encouraging more sustainable technologies adapted to the local market.

Currently, GWM’s Haval H6 line already offers hybrid and plug-in versions fueled by gasoline. With the expansion to flex hybrid technology, the manufacturer aims to further diversify its range of options and adapt to the profile of Brazilian consumers, who value the use of ethanol as a more accessible and renewable fuel alternative. GWM’s partnership with Bosch, a giant in automotive technology, will be fundamental in this development, collaborating in the creation of electrified systems using ethanol.

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Production and Nationalization Strategy at the Iracemápolis Plant

Initially, GWM’s production in Brazil was designed to operate under the CKD (Complete Knock Down) model, in which vehicles are partially assembled in China and finalized in the destination country. However, with a recent change in strategy, the manufacturer will start assembling individual components on Brazilian soil, which will facilitate nationalization and ensure the fiscal benefits of the Mover program created by the Brazilian government to stimulate local production.

The Iracemápolis plant, which already had a paint shop from when it was operated by Mercedes-Benz, will be fundamental to GWM’s nationalization strategy. In the CKD system, vehicles arrive in the country already painted; with the new structure, however, painting and assembly of the vehicles will be done in Brazil, allowing the achievement of the 40% nationalization target necessary for fiscal benefits.

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Eduardo Del Nery

#76870

14/11/2024 22:09

Enquanto no Governo Bolsonaro , Ford , Sony , Etc . Foram embora do Brasil !!! O Governo Atual brasileiro está conseguindo trazer Multinacionais para o Brasil . A BYD vai investir U$$ 20 bilhões de dólares no Brasil , para fabricar alguns modelos aqui também . Exportando para países vizinhos inclusive …. BYD que já é a 3 ° Maior Montadora do Mundo . Atrás apenas da Tesla , e da Toyota … Parabéns ao Governo Atual .

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Amâncio Maia f.

#76252

13/11/2024 00:55

Falou muito bem vc tem a voz muito bonita

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Amâncio Maia f.

#76254

Reply to Amâncio Maia f.

13/11/2024 01:00

Muito bom veículos chineses barato e bom suponho mais empregos. Parabéns p nosso presidente e p os chineses

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Brazil: Stage for Major Chinese Car Manufacturers. This Time, GWM Invests Heavily and Will Begin Car Production in São Paulo

Chinese Manufacturer Launches Hybrid and Electric Models, Opens Research Center and Adopts Nationalization Strategies for Interventions in the Brazilian Automotive Sector

Innovation and Technological Development: Flex and Hybrid Vehicles for the National Market

Production and Nationalization Strategy at the Iracemápolis Plant

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Brazil: Stage for Major Chinese Car Manufacturers. This Time, GWM Invests Heavily and Will Begin Car Production in São Paulo

Chinese Manufacturer Launches Hybrid and Electric Models, Opens Research Center and Adopts Nationalization Strategies for Interventions in the Brazilian Automotive Sector

Innovation and Technological Development: Flex and Hybrid Vehicles for the National Market

Production and Nationalization Strategy at the Iracemápolis Plant

A giant printer called the “Ferrari” of concrete has landed in Latin America and can already build a 120-square-meter house in just 48 hours, making the traditional construction site look like something from the last century.

Great Atlantic Sargassum Belt has ceased to be a climatic phenomenon and has become a biological system that feeds on itself, with 8,000 kilometers in length, 37 million tons of algae, and scientists confirm that it is now permanent.

Brazil will harvest a record crop of up to 357 million tons of grains, but it does not have the capacity to store a large part of it. The storage deficit has reached the highest level in history and is equivalent to almost the entire production of Argentina.

She started by collecting oyster shells from restaurants and today she has already accumulated more than 10 tons to restore reefs, recover coastal habitats, and demonstrate how a common waste can become a tool for ocean conservation.

Philippines begin construction of the country’s largest desalination plant in a city without enough fresh water to grow, and the 66,500 m³ per day plant will transform the sea into drinking water for 50,000 homes in 24 months with reverse osmosis technology from SUEZ and JEMCO.

Turkey is building a billion-dollar shortcut to channel billions of dollars by sea with a 45 km long canal, 275 meters wide and 20.75 meters deep, which promises to relieve the Bosphorus amid the crisis in the Strait of Hormuz.

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