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Brand New Car With Installment of R$ 99! Automaker That Was Once a Laughing Stock in Brazil Sells Turbo SUV With 130 HP, 7 Seats, and Range of Up to 20.3 km/l, Plus Offers Up to R$ 3,000 Bonus on Trade-In

Written by Alisson Ficher
Published on 24/10/2025 at 12:07
Updated on 24/10/2025 at 12:20
Citroën lança campanha com parcelas de R$ 99, bônus de até R$ 3 mil e condições especiais para C3, Aircross e Basalt.
Citroën lança campanha com parcelas de R$ 99, bônus de até R$ 3 mil e condições especiais para C3, Aircross e Basalt.
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Citroën Launches National Campaign with Installments Starting at R$ 99, Bonuses of Up to R$ 3,000 on Trade-In, and Special Conditions for C3 XTR, Aircross XTR 7L Turbo 200, and Basalt Dark Edition, Valid Until November.

Citroën launched a national campaign in October with unusual purchasing conditions in retail, valid until November 5, 2025.

The offers include C3 XTR, Aircross XTR 7L Turbo 200, and Basalt Dark Edition, with initial installments starting at R$ 99, bonuses of up to R$ 3,000 on trade-in of used cars, and financing plans with rates starting at 0.49% per month, subject to availability from the network.

National Campaign: Special Conditions Until November

According to the brand, the campaign covers all dealerships in the country and has limited stock by version and region.

The highlights include maintaining the launch price of the Aircross XTR 7-seater and entry and balance facilities for the Basalt Dark Edition.

For the C3 XTR, the proposal targets customers seeking a hatchback with an adventurous look and financing with reduced interest rates.

Aircross XTR 7-Seater Maintains Price and Adds Bonus

The Aircross XTR 7L Turbo 200 remains listed at R$ 129,990, a level set at the launch of the version.

The manufacturer offers a bonus of R$ 2,500 on the trade-in of any used vehicle and R$ 3,000 when the customer trades in a used Citroën.

The seven-seater SUV uses a 1.0 Turbo 200 engine paired with a CVT transmission with simulated gears.

In the announced plans, financing options start at 0.49% per month, subject to credit assessment and the conditions of each dealership.

Citroën Aircross XTR 7L Turbo 200 combines a 130 hp engine with space for seven seats. (Image: reproduction)
Citroën Aircross XTR 7L Turbo 200 combines a 130 hp engine with space for seven seats. (Image: reproduction)

In addition to the third row, the Aircross XTR adds the adventurous ambiance of the line, with exclusive finishing and a revised equipment package for the 2026 line.

This positioning makes the model one of the entry points to a seven-seater SUV in Brazil with a turbo engine.

Basalt Dark Edition: 14 Installments of R$ 99 and 30% Down Payment

For those looking for a compact SUV with a more sporty appeal, the Basalt Dark Edition is featured in the campaign with a price of R$ 114,990.

The most attractive financial condition offers the first 14 installments for R$ 99, provided the customer makes a minimum 30% down payment and finances the balance in up to 48 installments.

The proposal is structured to lower the outlay in the first year, extending financing for the remainder of the contract.

Citroën Basalt Dark Edition has a sporty style and initial installments of R$ 99. (Image: reproduction)
Citroën Basalt Dark Edition has a sporty style and initial installments of R$ 99. (Image: reproduction)

The Basalt Dark Edition uses the same 1.0 turbo engine from the family, with calibration focused on low-end torque.

The visual package includes darkened items and specific finishing, positioning the version as the top of the line for the new SUV.

C3 XTR Bets on Price and Reduced Interest Rates

In the hatch line, the C3 XTR enters the campaign at R$ 88,990.

The announced plan combines R$ 2,000 bonus on the trade-in of used cars and 0.99% per month rate, with a 60% down payment and balance settled in up to 24 installments.

The version stands out for its off-road inspired look and the naturally aspirated 1.0 engine, aimed at a lower total cost of ownership.

Citroën C3 XTR offers adventurous design and reduced interest rates during the national campaign. (Image: reproduction)
Citroën C3 XTR offers adventurous design and reduced interest rates during the national campaign. (Image: reproduction)

Although positioned below SUVs, the C3 XTR was included in the action to offer a more accessible option for those seeking high and secure design at a lower cost.

The combination of price and interest attracts consumers who prioritize lower installments and shorter contracts.

How Bonuses and Rates Work

The trade-in bonuses apply to any used vehicle within the evaluation criteria of each dealership.

When the trade-in vehicle is a Citroën, the bonus increases to R$ 3,000.

The promotional rates start at 0.49% per month for selected plans, and 0.99% per month for the C3 XTR, always with a minimum down payment required and limited terms.

It is common practice that final values depend on credit profile, region, shipping, and additional services, such as documentation and insurance.

Prices and Highlights by Model

The Aircross XTR 7L Turbo 200 remains at R$ 129,990, with the appeal of seven seats and the extra bonus on trade-in.

For the Basalt Dark Edition, the focus is on the first 14 installments of R$ 99 and the price of R$ 114,990 during the action.

The C3 XTR has R$ 88,990 as a reference and interest at 0.99% per month with 60% down payment.

In all three cases, the campaign is valid until November 5, 2025 or while participating units are available.

Dealerships and official websites of authorized networks reinforce the same conditions, with slight variations in stock and internal deadlines.

Fuel Consumption and Performance: What to Consider

Despite the emphasis on the turbo engine of up to 130 hp in the Aircross and Basalt family, the consumption figures reported from national tests often vary by version, fuel, and cycle.

For the Aircross 1.0 turbo, official measurements indicate averages close to 12 to 14 km/l on the highway with gasoline, depending on the configuration, while the C3 1.0 aspirated can exceed 14 km/l on the highway.

In practice, weight, aerodynamics, tire calibration, and urban use impact the result.

The mention of “20.3 km/l” in the title contrasts with what is observed in the Brazilian labeling standard for compact 1.0 turbo SUVs with seven seats.

Thus, consumers should check the Inmetro/PBEV label for each version and fuel to confirm the consumption of the specific unit before purchase.

Market Strategy and Renewal of the Citroën Line

Citroën reorganized its offering in 2025, enhanced the content in the XTR versions, and repositioned the Aircross as Aircross (without the “C3”) in the newer configurations.

The October/November campaign arrived as a reinforcement to increase the stock turnover of the 2026 line, with bonuses aimed at retaking used vehicles and plans with modulated down payments and balances to reduce the barrier for the first year of the contract.

Meanwhile, dealerships in different locations replicate the same conditions with minor regional adaptations and their own billing timelines.

With installments starting at R$ 99, trade-in bonuses, and promotional interest, the campaign targets customers who were undecided between entry-level hatchbacks, compact five-seater SUVs, and the rare option of a seven-seater in this price range.

Given this context, which condition weighs more in your decision: the trade-in bonus, the reduced initial installments, or the possibility of a 7-seater turbo SUV for R$ 129,990?

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Alisson Ficher

Jornalista formado desde 2017 e atuante na área desde 2015, com seis anos de experiência em revista impressa, passagens por canais de TV aberta e mais de 12 mil publicações online. Especialista em política, empregos, economia, cursos, entre outros temas e também editor do portal CPG. Registro profissional: 0087134/SP. Se você tiver alguma dúvida, quiser reportar um erro ou sugerir uma pauta sobre os temas tratados no site, entre em contato pelo e-mail: alisson.hficher@outlook.com. Não aceitamos currículos!

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