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CEO Boasted About Firing 700 Workers to Replace Them With AI — Now, the Company Reported a Net Loss of $99 Million

Author profile image Fabio Lucas Carvalho
Written by Fabio Lucas Carvalho Published on 22/05/2025 at 09:53 Updated on 22/05/2025 at 11:52
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Swedish Fintech Doubles Losses In One Year, Steps Back On Total Bet On Artificial Intelligence And Faces Increase In Customer Defaults

Klarna, the Swedish “buy now, pay later” fintech, is facing a difficult moment. The company recorded a net loss of US$ 99 million in the first quarter of this year.

This amount more than doubled compared to the same period in 2024, according to CNBC.

The scenario marks a strong contrast to the optimism previously demonstrated by its CEO, Sebastian Siemiatkowski.

Just a few months ago, he claimed that the company’s automated AI systems had replaced the work of 700 human agents.

Questioned Strategy

During a recent interview with Bloomberg, Siemiatkowski acknowledged that the full bet on artificial intelligence did not work as expected. “There will always be a human, if you want one”, he said, referring to customer service.

Despite a more cautious tone, the executive has not completely abandoned the technology.

Recently, he reiterated his support for the use of AI, highlighting that it allowed the company to cut 40% of its workforce. Still, he admitted that it is necessary to maintain some human presence in the process.

Avatar In Command

In its latest earnings presentation, Klarna surprised by placing an AI-generated avatar in place of Siemiatkowski to lead the teleconference.

The gesture reinforces that the fintech is still betting on automation, even amid growing criticism.

Cases like Duolingo’s, which is facing strong backlash from users after announcing that AI will replace service providers, show that popular support for the technology is also declining.

Defaulting Customers

Klarna’s poor performance is not limited to its digital strategy.

The company is also suffering from the rise in defaults among its customers in the United States. Defaults on “buy now, pay later” loans increased by 17% in one year, totaling US$ 136 million in credit losses.

The rise in defaults is attributed to the unstable economic environment and the loss of consumer confidence, factors that directly affect the company’s business model.

In a statement, Klarna said it is “closely monitoring changes in the macroeconomic environment” and that it “remains well-positioned to adapt quickly, if necessary.”

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Fabio Lucas Carvalho

Journalist specializing in a wide variety of topics, such as cars, technology, politics, naval industry, geopolitics, renewable energy, and economics. Active since 2015, with prominent publications on major news portals. My background in Information Technology Management from Faculdade de Petrolina (Facape) adds a unique technical perspective to my analyses and reports. With over 10,000 articles published in renowned outlets, I always aim to provide detailed information and relevant insights for the reader.

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