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Mark Zuckerberg Promised That His Technology Will Replace Smartphones, But Failed Live and Left the Audience Skeptical

Published on 19/09/2025 at 23:26
Mark Zuckerberg reafirmou que seus óculos inteligentes vão substituir os celulares, mas falhas na demonstração ao vivo
Mark Zuckerberg reafirmou que seus óculos inteligentes vão substituir os celulares, mas falhas na demonstração ao vivo
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At Meta Connect 2025, the Presentation of the New Glasses Was Marked by Embarrassing Errors That Cast Doubt on the Promise of Innovation.

If you can’t resist the urge to check your phone repeatedly, even when you’re with friends, Meta led by Mark Zuckerberg has a different solution: check your glasses.

The promise of the glasses is to preserve that feeling of presence you have with others,” said CEO Mark Zuckerberg during the keynote at Meta Connect 2025.

I think we lost some of that with cell phones, and we have the opportunity to get it back with the glasses.

In practice, Meta wants more than that. The central strategy is to carve out a space in the Apple and Google-dominated market to become less dependent on the app stores of these companies.

Still, the official narrative is to reclaim human connections.

The main highlight of the event was the Ray-Ban Display, regarded by Mark Zuckerberg as the piece closest to replacing the smartphone. But whether that vision will materialize is still too early to say.

Zuckerberg’s Vision

Mark Zuckerberg has stated on several occasions that smart glasses could one day replace the cell phone.

On stage, he reiterated this thesis while highlighting the Ray-Ban Display, the company’s first model with a transparent display integrated into the lens.

The idea is simple yet bold: to transform the glasses into digital interaction hubs, controlled by voice, artificial intelligence, and even gestures picked up by a neural band.

This clearly shows Meta’s plan.

The proposal is that looking at the world through the lenses should be enough to answer calls, respond to messages, and navigate apps without needing to pull the phone out of your pocket.

Technical Specifications

The Ray-Ban Display has a 600 x 600 pixel screen, a field of view of 20 degrees, and a refresh rate of 90 Hz, reduced to 30 Hz in standard content.

The brightness ranges from 30 to 5,000 nits, ensuring usability even in intense sunlight.

Other highlights draw attention:

  • 6-hour battery life on the glasses and 18 hours on the Neural Band.
  • Case with four extra charges.
  • Transition lenses, supporting prescriptions between -4.00 and +4.00.
  • 12 MP camera with 3x zoom, photos at 3024 x 4032 pixels, and videos at 1080p at 30 fps.
  • 32 GB of storage, space for up to 1,000 photos and 100 videos.
  • Weighs only 69 grams.
  • Water resistance IPX4 on the glasses and IPX7 on the neural band.

Despite the screen being monocular, it appears in only one lens and does not obstruct vision, facilitating use in daily situations.

Design and Comfort

The design also received attention. The frames are thicker and more square, with adjustable temples for different face shapes. The nose bridge was designed for better fit, preventing slipping.

The set is lightweight, at 69 grams, while the foldable case adds 30 extra hours of battery life.

The Neural Band

The Meta Neural Band is one of the biggest bets. It uses electromyography to capture electrical signals from the hand muscles. This allows control of the screen with nearly invisible gestures.

The main commands include:

  • Pinch with the index finger to select.
  • Pinch with the middle finger to go back.
  • Double pinch to open or close the screen.
  • Close fist and slide thumb to navigate menus.
  • Pinch while rotating the hand to adjust volume or zoom.

This system promises natural and quick interaction, something the cell phone cannot offer in the same way.

Models and Prices

The line offers three different options.

The Ray-Ban Display costs US$ 799 and will be available on September 30 with two size and prescription lens options. It combines a transparent display and gesture control.

The Ray-Ban Meta Gen 2, priced at US$ 379, features a 12 MP camera, 3K recording, eight hours of use, IPX4 resistance, and 32 GB of memory. The Gen 1 remains on the market for US$ 299.

Meanwhile, the Oakley Meta Vanguard, aimed at sports, retails for US$ 499. It comes with an ultra-wide camera, five microphones, training app integration, and 50% fast charging in 20 minutes.

Key Features

All models come with Meta AI, capable of answering questions, translating in real-time, and capturing photos and videos hands-free.

The standout feature of the Display is displaying notifications and interactions directly on the lens. Meanwhile, the neural band enhances the experience by allowing subtle finger commands.

First Impressions

The initial reception highlighted the potential of the Ray-Ban Display. Some critics claimed the glasses “look like the future” and even referred to them as “the best product ever tested” in the sector.

The Gen 2 also received praise, especially for practical improvements in camera and battery life.

However, not everything went as planned.

Flaws That Stole the Show

During a cooking demonstration, the artificial intelligence confused instructions, suggested non-existent ingredients, and even got basic recipe steps wrong.

Zuckerberg blamed the Wi-Fi connection, but the audience was unconvinced. Laughter filled the room.

Later, the CEO attempted to answer a live video call using the Ray-Ban Meta and the neural band. He tried several times and was unsuccessful.

The phone’s ringing continued to echo until he gave up.

This incident raised the central question: if Meta really wants to replace smartphones, why does the experience still seem so fragile?

Between Promise and Reality

Meta insists that the future will be seen through the lenses. The glasses have a lightweight design, reasonable battery life, and integration of artificial intelligence.

But the live failure left an air of doubt.

Will the cell phone really become a relic, like the old T9 keyboard devices? Or will the glasses continue to be just promising accessories that still can’t deliver on their promises?

The audience left divided. Zuckerberg exited with a memorable phrase, but also with a challenge: to prove that the glasses can truly replace the cell phone.

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Silvia
Silvia
22/09/2025 08:13

Zuckerberg tentando vender tecnologia barata, só que caro.
É assim que essas pessoas ficam bilionárias às custas de ****.

Luciana
Luciana
21/09/2025 23:54

Acredito que um óculos vai ajudar muita gente pensei nisso substituir o celular sim pode ate porque é inovador tempos atrás agente usamos o famoso orelhão agora temos este celular que se parece um computador um óculos fizesse isso tudo sem precisar digitar ou compartilhar bom foi isso que eu intendie obrigado agradeço estou ansiosa para conhecer a tecnologia avançada também ter outra visão sencional bom a sim que o vejo,

B.
B.
21/09/2025 20:47

Bizarro! Se as pessoas já não tiram os olhos da tela dos smartphones e isso já traz tantos problemas, imaginem dispositivos como esse acoplados ao nosso corpo e notificações pulando na frente do seu olho na lente de um óculos? Simplesmente bizarro!

Fabio Lucas Carvalho

Jornalista especializado em uma ampla variedade de temas, como carros, tecnologia, política, indústria naval, geopolítica, energia renovável e economia. Atuo desde 2015 com publicações de destaque em grandes portais de notícias. Minha formação em Gestão em Tecnologia da Informação pela Faculdade de Petrolina (Facape) agrega uma perspectiva técnica única às minhas análises e reportagens. Com mais de 10 mil artigos publicados em veículos de renome, busco sempre trazer informações detalhadas e percepções relevantes para o leitor.

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