Shineray Brazil Motors Introduces New Premium Line Focused on Performance and Cost-Effectiveness
The Shineray Brazil Motors (SBM) was officially launched on May 28, 2025, during the Interlagos Festival in São Paulo. The new premium brand from Shineray focuses on motorcycles with medium to high displacement, maintaining the proposal of offering products with good cost-effectiveness and high quality. Therefore, SBM begins its activities in Brazil with six distinct models: 250R, 400, 600S, 600R, 600V, and 600C1. Additionally, all models come with a three-year warranty, providing more security for consumers. As a result, the launch is expected to take place in the second half of 2025, reinforcing the brand’s commitment to innovation and punctuality.
Expansion of the Dealership Network
To consolidate SBM‘s presence in Brazil, Shineray plans to inaugurate 33 exclusive dealerships across the country still in 2025. Moreover, these new stores will follow the brand’s updated concept, which has already been successfully adopted. Consequently, each unit will feature a modern showroom, equipped workshop structure, and, above all, a complete parts counter.

Details of the Launched Models
SBM 250R
The 250R is a sports motorcycle equipped with a 249 cm³ single-cylinder engine, delivering 27.8 hp at 9,500 rpm. It stands out for its bold design and dynamic handling. Price: R$ 22,990.
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Hyundai sells an executive minivan that looks like a VIP room on wheels: Custin carries 7 people, uses a 1.5 turbo engine with 168 hp, 8-speed automatic transmission, and costs around R$ 157,000 in direct conversion in Vietnam.
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The 7-seater Toyota that seems too cheap to exist in Brazil: Rush has a 1.5 engine, manual or automatic option, and a converted price close to R$ 81,000, while here families need to aim for much more expensive SUVs.
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The 2012 Mitsubishi Pajero Dakar diesel shows 314,000 km and still draws attention for its reputation for durability; the seven-seater 4×4 SUV handles trails, but signs of severe use may conceal losses for used car buyers.
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Peugeot publicly acknowledged the errors of the PureTech engine, which caused serious failures in hundreds of thousands of cars, and introduced the new Turbo 100 as a definitive solution, a 1.2 turbo tested for over 3 million kilometers that replaces the faulty belt with a more durable chain.
SBM 400
The 400 is a naked bike with an aggressive look, featuring a 400 cm³ twin-cylinder engine and 41.5 hp at 9,000 rpm. It comes with an inverted front suspension and disc brakes on both wheels. Price: R$ 33,490.
SBM 600S
The 600S is a big trail with a 554 cm³ twin-cylinder engine, liquid cooling, dual-channel ABS disc brakes, and Marzocchi front suspension. Ideal for long trips. Price: R$ 46,990.
SBM 600R
The 600R is the sportbike of the lineup, with a 600 cm³ four-cylinder engine, offering a unique riding experience. It is the most expensive model from SBM. Price: R$ 52,990.
SBM 600V
The 600V is a custom motorcycle with a 561 cm³ V-four engine, delivering 68 hp. It features belt final drive and Marzocchi suspensions. Price: R$ 51,490.
SBM 600C1
The 600C1 is the most affordable custom in the lineup, featuring a 554 cm³ twin-cylinder engine, liquid cooling, and dual-channel ABS disc brakes. Price: R$ 37,990.
Customization Initiative: Garage BYTM
During the Interlagos Festival, Shineray also presented Garage BYTM, a division focused on customizing Shineray and SBM models. As a result, the proposal aims to provide more exclusive experiences for customers, aligning with the market trends. Additionally, it reflects the dynamic and personal lifestyle of Brazilian motorcyclists. With the arrival of SBM and its variety of models, Shineray strengthens its operations in Brazil. Consequently, the brand offers alternatives that combine performance, quality, and, above all, accessibility.

Não adianta nada lançar moto top..
Sendo q não tem manutenção em canto nem hum nem peça nem pneu affs comprei uma urban EFI Shineray, realmente amoto é top porém manutenção péssimo