Volkswagen makes Brazilians happy with a 50 car, perfect for those who want to save money, but don't compromise on quality

Written by Alisson Ficher

Published 09/08/2024 às 02:18

Imagine the possibility of purchasing a car that combines quality, reliability and economy for less than R$50. In a market where vehicle prices have risen considerably since the pandemic, finding an affordable new car seems almost impossible.

However, Volkswagen brought a solution that has won over many Brazilians, especially those looking to save money without giving up a good vehicle. But what would this car be that is so successful? The answer may surprise you.

In Brazil, the passion for automobiles is evident, but not everyone is able to realize their dream of a new car due to high prices. The impact of the pandemic has increased costs, making it rare to find brand new models for less than R$60. This made many consumers start to look more closely at the used and used car market, especially in the price range of up to R$50.

Volkswagen Gol dominates the used car market up to R$50 thousand

According to a study carried out by OLX in the first half of 2024, o Volkswagen Gol stood out as the best-selling car among pre-owned and used cars up to R$50, with an impressive 13% share of sales. This data not only reaffirms the popularity of the model, but also points to a tendency towards preference for reliable cars that offer good value for money.

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Growth in demand for economical compacts

The OLX survey also revealed a significant increase in demand for certain models compared to the same period of the previous year. The Hyundai HB20 led this growth, with a 25% increase in demand, followed by the Honda Fit with 23% and the Renault Sandero with 17%. These numbers reflect a clear preference for compact and economical cars, ideal for daily use, especially in urban centers where practicality and fuel consumption are determining factors.

**Volkswagen Gol. (Image/ reproduction)**

Diversity of options on the used market

The used and used car market up to R$50 offers a wide range of options. In addition to the Volkswagen Gol, which leads both in sales and advertisements on the OLX platform, other models such as Fiat Palio, Fiat Uno, Ford Fiesta and Chevrolet Corsa are also among the most sold and sought after. This diversity allows consumers to find vehicles that meet their needs and expectations, even with a more limited budget.

The Gol, in turn, is the most advertised model in the range of up to R$50 thousand, with 14% representation in OLX advertisements. This data reinforces the high demand for the vehicle, both in the buying and selling market and in the search for advertisements, whether from individuals or resellers.

Consumer preferences and behaviors

The OLX study goes beyond simply pointing out Brazilians' favorite used car. It reflects consumer trends and behaviors in the pre-owned and used automotive market. With the varied and accessible offer, it is clear that it is possible to find vehicles that meet the different needs and expectations of consumers, even with a more restricted budget.

In times where the family economy demands more and more attention, Having a reliable, economical and affordable car is essential. The Volkswagen Gol, along with other models such as Fiat Palio and Hyundai HB20, shows that it is still possible to make an intelligent choice without compromising your finances.

And you, have you ever thought about what would be the best car choice to save money without compromising on quality?

Volkswagen makes Brazilians happy with a 50 car, perfect for those who want to save money, but don't compromise on quality

Imagine the possibility of purchasing a car that combines quality, reliability and economy for less than R$50. In a market where vehicle prices have risen considerably since the pandemic, finding an affordable new car seems almost impossible.