Governor of Paraíba Will Sign Intention Protocol to Boost Economic Development in the Region
On this Monday, the 16, a significant milestone for Paraíba’s economy will be celebrated with the signing of the intention protocol between Governor João Azevêdo and Neur Leder do Brasil, a systems company of the Stellantis group. The event will take place at 9 AM in the auditorium of the Companhia de Desenvolvimento da Paraíba (Cinep), in João Pessoa.
Economic Impact and Job Creation
The installation of the Neur Leder do Brasil factory in Conde, in the metropolitan region of João Pessoa, promises to create 600 new job openings. Of these, 150 will be direct jobs and 450 indirect, contributing significantly to local economic development. This investment of R$20 million highlights the importance of the partnership between the state government and the private sector for strengthening the economy and creating opportunities, according to the site clickpb.
Innovation in the Automotive Industry with Neur Leder do Brasil
Specialized in manufacturing leather lining for automotive interiors, Neur Leder do Brasil serves renowned brands such as Citroën, Fiat, Jeep, Peugeot, RAM, and Abarth. The new factory in Conde will be pioneering in the production of microfiber substrate with TPO for vehicle interiors in Brazil, reinforcing Stellantis’ commitment to innovation and sustainability in the automotive sector.
-
Nissan sells “Kicks popular” cheaper than Kwid, Mobi, and C3 in Brazil; for about R$ 30,000 in conversion without taxes, Magnite looks like a compact SUV, with 16-inch wheels, 6 airbags starting from the Visia version, and represents an affordable Nissan that disappeared from Brazilian stores.
-
Suzuki sells the “Japanese Kwid” cheaper than Renault Kwid, Fiat Mobi, and Citroën C3 in Brazil; for less than R$ 20,000 in conversion without taxes, the Alto K10 has a 1.0 K10C engine, CNG option, manual or AGS transmission, 6 airbags, and an urban hatch that Brazilians don’t have, but India does.
-
MG sells a “turbo Kombi” with 7 or 8 seats that is cheaper than the Chevrolet Spin, Citroën Aircross, and Caoa Chery Tiggo 8 in Brazil; for around R$ 86,000 in conversion without taxes, the G50 Plus has a 1.5 turbo engine with 181 PS, manual or DCT transmission, captain seats, and a 12.3” central unit in a family vehicle that the Philippines have, but Brazilians do not.
-
Appliance giant closes factory, lays off 1,700 employees after drop in sales, global inflation, and the rise of Asian competitors.
Strategic Partnership with Stellantis
The presence of Stellantis, one of the largest automotive groups in the world, in Paraíba is an indication of the region’s potential and attractiveness for large investments. This strategic move not only solidifies Paraíba’s position on the Brazilian industrial map but also promises to transform the region into a hub of technological and economic development.
The Importance of the Intention Protocol
This intention protocol is an essential step toward the realization of the project, formalizing the commitment between Neur Leder do Brasil and the state government. The signing ceremony will be attended by local authorities and company representatives, symbolizing the beginning of a new era of growth and innovation for the region.
By uniting efforts with Stellantis, Paraíba demonstrates its capacity to attract significant investments, creating a conducive environment for the development of advanced technologies and quality job generation. This initiative not only benefits the local economy but also strengthens the entire production chain of the automotive sector in Brazil.

A voz narrando o texto… Stela atlantis 😂😂😂
Oque adianta posta vagas de emprego se só entra quem tiver alguém pra dar uma força curriculum não adianta de nada
Não é verdade..
Uma boa iniciativa do governo da Paraíba, parabéns, isso trás arrecadação, emprego,e reconhecimento social.
Trazer traz sim, só que nossos políticos dão um jeitinho de arrecadar parte pra uso próprio, regalias e subsidiar suas necessidades próprias!