Brazil's Largest Coating Company Will Be Powered by Wind Energy: Enel Trading and Portobello Sign Major Renewable Self-Production Contract

Brazil’s Largest Coating Company Will Be Powered by Wind Energy: Enel Trading and Portobello Sign Major Renewable Self-Production Contract

Written by Paulo Nogueira

Published on 29/05/2023 at 05:27

Foto: divulgação. PortoBello – SC

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Ceramic Manufacturing Led by Portobello Seeks Sustainability with Renewable Energy from Enel Trading

Portobello Group, a leader in the ceramic sector, and Enel Trading, a driver of energy solutions, have joined forces in an innovative partnership. The aim of this union is to supply half of the energy consumption of the Brazilian ceramic giant with wind energy, a significant step towards advancing Portobello Group’s ESG (Environmental, Social and Governance) plan.

The agreement, which will last for 15 years, includes the delivery of a maximum of 10 Megawatts Medium (MWm), equivalent to 87.6 GWh/year. It is worth noting that RJ also signed a memorandum of understanding to implement offshore wind energy in the state.

YouTube video — ***Portobello Processes: See How the Coatings Are Produced in the Factory***

Sustainability Committee: Strengthening the Ecological Transition

“The commitment to sustainability has always been in our essence at Portobello”, comments Cesar Gomes Junior, Chairman and President of the Board of Portobello Group. “Therefore, we established the Sustainability Committee to ensure the adoption of strategies consistent with this ideal. Our ESG Plan envisions an Ecoefficient Portobello, contributing to social transformation and aiming for clear governance. The partnership with Enel Trading represents a crucial step in our environmental journey, consolidating the benefits of generating energy through renewable sources”.

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Mutual Benefits and Expansion of the Renewable Energy Market

The business model adopted allows Enel Trading to sell excess energy produced by the plant in the free market after fulfilling the contracted volume by Portobello Group. Dario Miceli, responsible for Trading and Commercialization activities at Enel Trading, emphasizes: “With the expansion of the Free Energy Market, our clients are increasingly seeking solutions that combine economy with sustainability. Self-production is a perfect example of this solution. At Enel Trading, our goal is to provide personalized service and products that meet our clients’ needs, ensuring the competitiveness of their businesses”.

Self-Production: An Effective and Sustainable Strategy

Self-energy production offers consumers a reduction in sector charges, as well as price predictability and free negotiation of contractual conditions. This strategy plays an essential role in promoting the use of renewable sources in the energy matrix, decarbonizing production processes and indicating to stakeholders measurable commitments aligned with the ESG agenda. The partnership between Enel Trading and Portobello demonstrates a concrete example of this strategy in action.

Brazil’s Largest Coating Company Will Be Powered by Wind Energy: Enel Trading and Portobello Sign Major Renewable Self-Production Contract

Ceramic Manufacturing Led by Portobello Seeks Sustainability with Renewable Energy from Enel Trading

Sustainability Committee: Strengthening the Ecological Transition

Mutual Benefits and Expansion of the Renewable Energy Market

Self-Production: An Effective and Sustainable Strategy

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Brazil’s Largest Coating Company Will Be Powered by Wind Energy: Enel Trading and Portobello Sign Major Renewable Self-Production Contract

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While Brazil has been discussing bullet trains for 16 years, China delivers 5 new high-speed lines in 2026, surpasses 50,000 km of HSR, and moves 1 billion passengers in a single year.

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