The New iPhone 17 Pro Max Arrives in Brazil With an Impressive Price: Up to R$ 18,499. But Instead of Spending It All on a Cell Phone, This Amount Could Yield Much More If Invested at Annual Interest
Apple announced on Tuesday (9) the launch of the iPhone 17 and its variations, including the iPhone 17 Pro and the iPhone 17 Pro Max. The presentation also marked the debut of the iPhone Air, described as the thinnest model ever produced by the company.
In Brazil, the new devices will be available for pre-order starting September 16 on Apple’s official website.
Deliveries and sales in physical stores are expected to begin on September 19, with prices that drew attention for their disparity in relation to the country’s average salary.
-
Far from football, São Paulo idol and former national team player becomes a wine producer in Italy, transforms the nickname “Prophet” into his own brand, and now runs a winery, restaurant, and hotel in Piedmont.
-
Train of up to 111 tons leaves China for Brazil, crosses almost 20,000 km in up to 70 days by ship, and arrives in São Paulo in such a tight operation that a truck even had to deflate its tires to pass under a viaduct.
-
A small town with 800 inhabitants in the interior of the United States is giving away free land, with water, electricity, and paved streets, and even offers a cash allowance for families with children, all to attract residents and escape the depopulation threatening rural villages.
-
At about 9 meters deep in the sea of Sicily, divers recovered a 2,500-year-old marble horse attributed to the colossal Temple of Zeus in Agrigento, a piece that, if confirmed, would be the largest archaeological discovery in the region in a century.
The basic iPhone 17 will arrive at R$ 7,999. The more expensive version, the iPhone 17 Pro Max with 2 TB of storage, will cost up to R$ 18,499.
This amount is almost the price of a used car in good condition, which raised immediate comparisons on social media.
Powerful Specs and High Price
The iPhone 17 Pro Max comes with cutting-edge specifications. It features a 6.9-inch ProMotion OLED display and a triple-camera setup with 48 MP.
Additionally, it is equipped with the new A19 Pro chip, which has 6 CPU cores, 6 GPU cores, and 16 cores dedicated to the Neural Engine.
This setup is geared towards artificial intelligence and machine learning tasks. Apple claims that the performance represents a significant leap over the previous generation.
In the United States, the top-of-the-line model will be sold for US$ 1,999, which is roughly R$ 10,000 at the current exchange rate.
The price difference compared to Brazil generated criticism, as it demonstrates how taxes and import costs impact the final price for Brazilian consumers.
iPhone or Investment?
Instead of buying a iPhone 17 Pro Max for R$ 18,499, it would also be possible to invest that amount in an investment yielding 12% per year.
After 12 months, the amount would yield R$ 2,220 in interest. The total accumulated value would reach R$ 20,720, without any additional monthly contributions.
This simulation shows how money can grow consistently when invested, while a cell phone tends to lose value over time.
For those thinking long-term, investing can be a more advantageous alternative than spending it all at once on a new device.
The comparison highlights how high the price of a top-of-the-line cell phone can be in Brazil.
While the iPhone 17 Pro Max arrives at the price of a used car, many people choose to invest that money instead of on technology.

Be the first to react!