Magazine Luiza sells R$ 50 billion, but Havan profits better: Luciano Hang's company reaches R$ 3.4 billion in profit and highlights the difference in Brazilian retail.

Magazine Luiza sells R$ 50 billion, but Havan profits better: Luciano Hang’s company reaches R$ 3.4 billion in profit and highlights the difference in Brazilian retail.

Written by Romário Pereira de Carvalho

Published on 26/05/2026 at 22:20

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Even with lower revenue than Magazine Luiza, Havan achieved a record net profit of R$ 3.4 billion in 2025 and reinforced the wealth gap between Luciano Hang and Luiza Trajano

According to data published in this article from Diário de Pernambuco, Havan recorded a gross revenue of approximately R$ 18.5 billion in 2025 and achieved a record net profit of R$ 3.4 billion, a performance that places the retailer founded by Luciano Hang in a prominent position in sector profitability, even against competitors with higher annual revenues, such as Magazine Luiza.

Luciano Hang’s company grows with a focus on physical megastores

The main difference pointed out in the performance of the two retailers is in the expansion model. Havan also advanced digitally, but maintained gradual growth through its physical megastores as the central axis.

This format helped the Santa Catarina company to convert a larger portion of sales into profit. In 2025, the net result of R$ 3.4 billion represented a record for the company, within a gross revenue of R$ 18.5 billion.

ARTICLE CONTINUES BELOW

Magazine Luiza has higher revenue, but lower margin

Magazine Luiza remains among the largest retail powers in the country, with annual revenue exceeding R$ 50 billion.

Even so, the material points out that the company falls behind Havan when the comparison involves proportional profitability.

The performance of the network led by the Trajano family is affected by operational costs linked to investments in its own marketplace and logistics.

These expenses weigh on the profit margin, despite the billion-dollar volume moved by the company.

Havan’s profit reinforces Luciano Hang’s wealth

The operational strength of Havan also appears in Luciano Hang’s assets. According to the Forbes ranking cited in the material, the businessman from Santa Catarina accumulates an estimated fortune of US$ 2.3 billion, about R$ 12.6 billion.

Luiza Trajano also appears in the ranking, with an estimated wealth of US$ 1.1 billion, approximately R$ 6 billion. The difference between the two reaches US$ 1.2 billion in favor of the founder of Havan.

Comparison shows different weights in retail

The comparison shows two distinct portraits of the national retail sector. Magazine Luiza stands out for its revenue size, while Havan draws attention for its ability to convert sales into net profit.

This article was prepared based on information from the provided material and data attributed to Forbes, with numbers and statements preserved as per the consulted material.

Magazine Luiza sells R$ 50 billion, but Havan profits better: Luciano Hang’s company reaches R$ 3.4 billion in profit and highlights the difference in Brazilian retail.

Even with lower revenue than Magazine Luiza, Havan achieved a record net profit of R$ 3.4 billion in 2025 and reinforced the wealth gap between Luciano Hang and Luiza Trajano

Luciano Hang’s company grows with a focus on physical megastores

Magazine Luiza has higher revenue, but lower margin

Havan’s profit reinforces Luciano Hang’s wealth

Comparison shows different weights in retail

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Magazine Luiza sells R$ 50 billion, but Havan profits better: Luciano Hang’s company reaches R$ 3.4 billion in profit and highlights the difference in Brazilian retail.

Even with lower revenue than Magazine Luiza, Havan achieved a record net profit of R$ 3.4 billion in 2025 and reinforced the wealth gap between Luciano Hang and Luiza Trajano

Luciano Hang’s company grows with a focus on physical megastores

Magazine Luiza has higher revenue, but lower margin

Havan’s profit reinforces Luciano Hang’s wealth

Comparison shows different weights in retail

With billions in loans, China is rebuilding Nigeria’s railway network from scratch, abandoning the British colonial tracks that have turned to scrap and creating a corridor of over 1,300 km to take the load off the roads of Africa’s largest economy.

China is building an artificial island in the middle of the sea, covering 20 km², to construct the largest offshore airport in the world, the Dalian Jinzhouwan. This $4.3 billion project is anchored on more than 3,000 pillars embedded in the rock beneath the ocean and is scheduled to open in 2035.

Forget petroleum-based asphalt: a Scottish company transforms 684,000 plastic bottles into one kilometer of road that is 60% more resistant and up to 10 times more durable, and the technology has already started replacing traditional asphalt in more than 30 countries.

Austrian engineers have developed an inflatable concrete technology that transforms flat slabs into domes using only air pressure, eliminating scaffolding and temporary forms, and potentially changing the way bridges, tunnels, and curved roofs are constructed worldwide.

A British company has installed in the middle of the ocean the world’s first floating platform that generates electricity 24 hours a day from the temperature difference between the surface and the depths of the Atlantic, without relying on wind or sun.

A robot named Walter does the work of five bricklayers per hour and can save the construction industry, where the average age of professionals is 46 years and almost no one wants to learn the trade anymore, in the United Kingdom.

Spain installs two giant pipelines 2.2 km off the coast to draw water from the Mediterranean and supply a megafacility capable of producing 200 million liters of drinking water per day.

Brazil’s external debt rises to US$ 416.976 billion in April, says Central Bank, while investments in stocks see an inflow of nearly US$ 1 billion.

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