Study reveals the growing impact of the Brazilian entrepreneurial diaspora and the quest for global leadership
Brazil is transforming from a commodity exporter for a hub of innovation and entrepreneurial talent. A recent study by Endeavor, in partnership with Google Cloud and Brazil at Silicon Valley, reveals that 397 brazilian entrepreneurs decided to seek opportunities outside the country, establishing businesses with global DNA and becoming protagonists in a new cycle for the startup ecosystem, according to the Bloomberglinea website.
Companies with a global impact: Brazil at the forefront of innovation
Founders of giants like Brex, Wildlife Studios, Hotmart, Wellhub and Nubank are examples of how Brazil exports not only products, but also your ideas and entrepreneurial ambitions. Many of these founders are already on their second or third ventures, bringing Brazilian know-how to highly markets competitive around the world.
Favorite destinations for entrepreneurship
The research highlights the preferred destinations for Brazilian entrepreneurs:
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Couple throws magnet into New York lake and finds heavy antique safe full of money
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The largest Brazilian city that suffocates with toxic air because millions of cars and trucks dominate its streets daily
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The Brazilian city that could be the next Mariana because it has dangerous dams and faults
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These are the largest cities in the Sertão Pernambucano
- United States: 59% of founders chose to establish themselves in the US, with a focus on California, where 12% reside and 20% of companies are headquartered. Florida (10%) and New York (6%) are also strategic locations for the Brazilian startup ecosystem.
- Europe: 30%, with emphasis on Portugal and the United Kingdom, are consolidating themselves as innovation hubs.
- Other destinations: Oceania (4%), Mexico and Canada (3%), Singapore (2%) and the Middle East (2%).
The maturation of the ecosystem: entrepreneurs with a global vision
Although most are in the initial stages of collection — with 28% in Seed round and 22% in angel/pre-Seed —, 12% have already advanced to series A and B, and 3% are envisioning a possible IPO. The movement reinforces the growing importance of Brazil, which stops being just a consumer of technology and becomes a creator of global solutions.
Cross-border challenges: the obstacles to internationalization
Taking a startup international requires more than just a good idea. Brazilian entrepreneurs face challenges such as:
- Networking: 81% point out the difficulty of establishing essential connections in new markets
- Culture shock: 74% mention the challenge of adapting to different cultural realities
- access to capital: 37% reveal difficulties in finding financing
- Market entry: 23% highlight the challenge of establishing themselves in foreign markets
- Local recognition and validation: 18% mention the difficulty of gaining credibility in new markets
The Brazilian team's red shirt has nothing to do with politics. Definitely.