Italian-Brazilian Multinational Announces Million-Dollar Expansion in Mexico and Colombia

Written by Caio Aviz

Published on 30/06/2025 at 18:47

Updated on 30/06/2025 at 18:48

Audaces investe em expansão internacional com foco no México e Colômbia, fortalecendo presença no setor de Indústria 4.0.

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New Branches Boost Internationalization And Strengthen Presence In Strategic Markets Of Latin America

With a bold vision aligned with digital transformation, Audaces announced, in June 2025, the opening of two new branches in Latin America.
This move marks an essential step in its international expansion.
The company, founded over 30 years ago by entrepreneurs Claudio Grando and Ricardo Cunha, already operates in over 100 countries.
Now, it focuses even more on strengthening strategic regional hubs.

Solid Investment In Technology And Technical Training

To ensure sustainable progress, the company confirmed an investment of R$ 8 million to establish operations in Mexico and Colombia.
This amount reinforces its commitment to the digitalization of the textile sector.
With this, Audaces aims to raise its international revenue to 50% by 2028.
The goal is to maintain an annual growth rate between 30% and 40%, as highlighted by Claudio Grando in a statement released in Florianópolis in May 2025.
Additionally, the new units will operate beyond the commercial area.
They will follow a hybrid model with spaces for co-creation, technical training, and tailored solution development.
The differentiator will be the combination of an innovation hub and adaptation to local needs.
This strategy increases competitiveness and creates opportunities for new business generation.

Regional Hubs Strengthen Integrated Fashion

Mexico and Colombia represent markets with great growth potential.
Mexico is recognized as the second-largest textile exporter in Latin America.
Moreover, it has strong integration with the U.S. market due to existing free trade agreements.
Colombia stands out as a regional fashion hub.
It has a robust textile chain, established independent brands, and a high level of digitalization.

ARTICLE CONTINUES BELOW

Growth Strategy Goes Beyond Latin America

In addition to these branches, Audaces signaled new horizons.
In April 2025, the company announced the establishment of a unit in India.
This unit expands the brand’s presence in Asia.
The goal is to strengthen operations in regions with strong fashion creation.
It also focuses on areas with a high degree of technological innovation.
Markets such as Central America, Argentina, Africa, and Europe are also on the radar.
The company evaluates where digitalization can generate real impact in the sector.
This expansion is part of a strategy that began in the 1990s.
At that time, Grando and Cunha, then university students, decided to invest in technological solutions to optimize processes in the textile industry.
Since then, the brand has established itself as a global reference.
It has equipment installed in over 100 countries and a strong presence at international trade shows.

Promising Future For The Connected Textile Sector

Finally, Audaces emphasizes that it intends to keep its actions always aligned with transparency and commitment to innovative solutions.
The company seeks to act with clarity at all stages of its expansion.

With the arrival of new branches in Latin America, the organization broadens its operational opportunities.
In addition, it creates pathways to connect technology, creativity, and local partnerships.
These initiatives point to a scenario in which the fashion sector can evolve in an integrated and collaborative manner.

To What Extent Is The Entire Textile Chain Willing To Embrace This Change?

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Italian-Brazilian Multinational Announces Million-Dollar Expansion in Mexico and Colombia

New Branches Boost Internationalization And Strengthen Presence In Strategic Markets Of Latin America

Solid Investment In Technology And Technical Training

Regional Hubs Strengthen Integrated Fashion

Growth Strategy Goes Beyond Latin America

Promising Future For The Connected Textile Sector

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Italian-Brazilian Multinational Announces Million-Dollar Expansion in Mexico and Colombia

New Branches Boost Internationalization And Strengthen Presence In Strategic Markets Of Latin America

Solid Investment In Technology And Technical Training

Regional Hubs Strengthen Integrated Fashion

Growth Strategy Goes Beyond Latin America

Promising Future For The Connected Textile Sector

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