Projects like the NGO Iniciativa Verde allow private companies to assist in reforestation and contribute to further reducing deforestation, which reached 27% in 2023
The preservation of the Amazon Rainforest is extremely important for Brazil and the world. Recently, a 27% decrease in deforestation of the Atlantic Forest was recorded, according to the Atlas of the Atlantic Forest and the Deforestation Alert System (SAD). These data, monitoring mechanisms developed by the SOS Atlantic Forest Foundation in partnership with the National Institute for Space Research (INPE) and MapBiomas, reflect the period from October 2022 to October 2023. However, more is needed! That’s why private companies and NGOs have been working together to increase these rates.
An example of this is Tópico, a national leader in the manufacturing, rental, and sale of storage sheds and coverings, which has made a difference with the Floresta Tópico project, in partnership with the Iniciativa Verde organization. The company has been transforming metal and canvas sheds into trees, donating native seedlings with each new lease or sale of a closed shed. So far, the project has contributed to reforestation of 19,000 m² of forest, with the planting of 4,260 trees, an area equivalent to two and a half football fields.
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“Our commitment has always been aligned with the UN Sustainable Development Goals (SDGs) and the ESG agenda. Furthermore, we are committed to the preservation of the Amazon Rainforest, and the partnership with Iniciativa Verde is essential to help mitigate pollutants, improve and expand biodiversity, and enhance water and air quality,” emphasizes the Commercial and Marketing Director of Tópico, Sérgio Gallucci.
PLIM: Minor Impact Canvas Program
Another initiative from Tópico is PLIM – Minor Impact Canvas Program, which aims to raise awareness among buyers about the reuse of canvases. For each shared canvas, there is a 66% reduction in the use of plastic derivatives and 74% less CO² consumption compared to the production of a new canvas. These canvases can be reused an average of three times before being sent for recycling, promoting a circular and sustainable economy.

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