Entrepreneurship hooks Petrobras employees: Oil workers leave the sea and embark on the aesthetic franchise wave

From pre-salt oil production to the most modern aesthetic treatments. The four friends decided to undertake a branch that for many would be a radical change.

Life on the high seas is not easy. There are 12 uninterrupted hours of daily work in alternating shifts, in addition to little contact with family members over two weeks, that is, 14 days of work confined to platforms 250 km away from the Brazilian coast. This is the reality of those who produce oil in the pre-salt layer on the coast of Rio de Janeiro. As if the difficulty of contacting family members and even themselves was not enough, due to the different work schedules of each one, 4 friends who live this life on the high seas, decided to join forces and ideas to undertake the most popular branch of the moment: aesthetics body and face.

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According to studies by the Global Entrepreneurship Monitor (GEM), in partnership with Sebrae and the Brazilian Institute of Quality and Productivity (IBQP), Brazil ranks first in terms of entrepreneurship, surpassing China, the United States, the United Kingdom, Japan and France. The data show that 3 out of 10 Brazilian adults aged between 18 and 64 are entrepreneurs or are developing their own business. In the last 10 years the data increased from 23% to 34,5%, and half of these are new entrepreneurs, with less than three and a half years of activity.

Also, data from the Brazilian Franchising Association (ABF), Rio de Janeiro is among the 30 best cities in Brazil to open a franchise. The survey considered the number of open units and networks and their growth in the regions.

From pre-salt oil production to the most modern aesthetic treatments

Analyzing the favorable data, friends Yuri Bastos, Anderson Braga, Leonardo de Siqueira, and Joemar Narciso, inaugurated a new Ad Clinic unit, in Copacabana. The company is one of the most successful franchises in recent years.

The four friends decided to undertake a branch that can be considered the opposite of the branch of work that joined the 3. From oil production in the pre-salt layer to the most modern aesthetic treatments. This 180° turn, which for many would be a complete change of line of work, for them is to add knowledge, as they claim that producing oil is still their great passion

The AD Clinic, located at Av. Our Mrs. de Copacabana, 1155, the place received VIP guests and the partners were able to confirm what was expected, ''only on the opening night were we able to hit the sales target'', says Anderson. .

''We want to provide an experience of well-being and beauty to our customers, to differentiate ourselves in this field by providing excellent service with state-of-the-art equipment. In addition to providing competitive prices to boost the local economy with the 'Tempo Beleza' proposal advocated by Ad Clinic, this was one of the main reasons for our choice for the franchise,” comments Leonardo.

The inauguration followed all safety protocols due to restrictions. The space already provides more than 100 aesthetic procedures, among them InfraRedux, which aims to deflate and detoxify the body by heating a certain region, such as the abdomen, flanks, legs, or body,