New Shipment of 650 Kilos from São Paulo Marks the Debut of the Artisanal Product in the North American Market and Opens a New Frontier for National Production.
The international market is beginning to discover a new flavor from Brazil. In a historic export, a Brazilian cheese, made with raw milk, arrived for the first time in the United States last month. The operation, coming from Pardinho (SP), represents a fundamental advance for the opening of new markets for this type of national delicacy.
The Advance of Artisanal Cheese in the International Market
A new frontier has been opened for Brazilian cheese. A landmark shipment of approximately 650 kilos of raw milk cheese was sent to the United States. The shipment, consisting of 64 pieces of approximately 10 kilos each, left from an award-winning manufacturer in Pardinho (SP).
This operation, considered uncommon and complex, was a success. The achievement involved the coordination of various sectors of the Ministry of Agriculture and Livestock (Mapa). The Federal Inspection Service (SIF), the Certification Center, and International Agricultural Surveillance (Vigiagro) were essential to enable the export.
-
Major Appliance Manufacturer Closes Factory in Argentina, Shifts Production to Brazil, and Restructures in Latin America with Mexico Closure, Investing Up to $165 Million
-
China to Revive $3.6 Billion Mega-Dam Project in Myanmar, Stalled Since 2011, Promising 6 GW Capacity and Completion in Eight Years
-
Foreign Company Wins Auction for Brazil’s First Immersed Tunnel, a $1.3 Billion Project with $14 Million Contract Under Federal Investigation
-
China’s Century Megaproject Wows the World: Massive Water Transfer Network Moves Water from Wet South to Arid North, with Ambitious Plans in the Tibetan Plateau Involving Giant Tunnels at Altitudes up to 4,000 Meters
The Complex Logistics to Ensure the Quality of Brazilian Cheese
The process required a rigorous sanitary protocol for animal origin products. Each piece of Brazilian cheese was individually packaged. In addition, all were sealed and stamped by the SIF to ensure safety.
One of the biggest challenges was transportation. The main concern was to maintain the ideal temperature throughout the journey to New York. “It’s a historic moment, we are very proud,” highlighted Vanessa Alcolea, master cheesemaker of the company. Upon arrival, the cheeses were received in a climate-controlled customs warehouse, where they were kept refrigerated until release.
A Prestigious Debut at International Events
The arrival of Brazilian cheese in the North American market occurred in grand style. The product was officially presented at the Summer Fancy Food Show, one of the largest artisanal food events in the world.
The promotional agenda doesn’t stop there. In July, brand representatives will participate in panels about Brazilian cheeses at the American Cheese Society Conference, which takes place in Sacramento, California.
The Global Expansion of National Production
After the success of the first shipment, the São Paulo company is already focusing on expanding its presence abroad. The goal is clear: to allocate 40% of its entire production to the external market. The United States is just the beginning. Currently, negotiations with the Japanese market are already underway.
