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Farewell to Toilet Paper? New Technology Sparks Debate on Bathroom Habits

Author profile image Alisson Ficher
Written by Alisson Ficher Published on 24/06/2026 at 13:35 Updated on 24/06/2026 at 13:36
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Smart toilets, electronic bidets, and showers with water jets change hygiene habits in domestic bathrooms, bringing technology, comfort, and sustainability closer to a routine that previously relied almost exclusively on toilet paper.

The smart toilets and electronic seats with water jets have gained ground in the debate on domestic hygiene by offering an alternative to the exclusive use of toilet paper, in a movement linked to comfort, practicality, and environmental concerns.

Although paper remains present in bathrooms, the routine is beginning to change in countries where electronic bidets, hygienic showers, and washlets are no longer seen as luxury items and are becoming part of everyday cleaning habits.

In Japan, this technology has been part of domestic life for decades, while markets in Europe and the United States are expanding the range of models adaptable to conventional toilets, with simpler installation and varied features.

Smart toilets combine water, comfort, and technology

Among the most well-known models, washing with water appears alongside temperature control and comfort functions activated by a side panel, remote control, or commands integrated into the seat itself, depending on the installed version.

According to TOTO, the Japanese manufacturer associated with the popularization of washlets, the equipment can include different types of jets, heated seat, dryer, pressure control, and cleaning features aimed at comfort in daily use.

In more advanced lines, there are also automatic deodorization, jet position adjustments, and water heating systems, features that help explain the expansion of the category beyond hotels, sophisticated restaurants, and high-end residences.

Even so, adoption depends on practical conditions, as the initial price usually exceeds that of conventional seats and some models require a power outlet near the toilet, which complicates installations in older bathrooms.

Hygiene with water gains space in bathroom routines

The main promise of these devices is to reduce dependence on paper through water hygiene, a practice already common in parts of Europe, Asia, and Latin America through traditional bidets or hygienic showers.

By incorporating controls for temperature, intensity, and jet position, electronic seats modernize this logic and create a different experience from traditional bidet models, bringing technology closer to consumers accustomed to paper.

Comfort also plays a role in this choice, because cleaning with water reduces the friction of paper on the skin and is often presented as a gentler option for people sensitive to irritations, as long as it is used according to the manufacturer’s instructions.

For public health experts, however, the topic is usually treated as a matter of hygiene and domestic preference, not as a mandatory replacement, since proper cleaning, maintenance, and appropriate use remain essential.

Toilet paper enters the environmental debate

The expansion of these devices also aligns with the search for products with a lower environmental impact, as the production of toilet paper involves fibers, water, energy, transportation, and industrial processes that vary according to the raw material used.

The Natural Resources Defense Council, a U.S. environmental organization, evaluates brands of toilet paper, paper towels, and tissues based on sustainability criteria, such as recycled content and alternatives with less pressure on forests.

According to the organization, products made with forest fiber have a greater climate impact and consume more water than versions produced with recycled content, which reinforces the importance of reducing waste and choosing materials from responsible sources.

In this context, electronic bidets and showers can reduce the amount of paper used at home, although the savings vary according to the number of residents, frequency of use, installed model, and partial or total retention of paper in the routine.

For this reason, the estimated reduction of up to 40% in annual consumption requires caution when not accompanied by methodology, sample, and verifiable source, as the percentage cannot be treated as universal proof.

Price of models still limits popularization

Despite growing interest, price remains one of the main obstacles to the popularization of smart toilets, especially in complete versions, which combine heated washing, drying, digital controls, and automatic comfort systems.

Simple attachable shower models tend to have a lower cost, while complete electronic seats and integrated toilets require a higher investment, as well as possible bathroom adaptations for energy, fitting, and correct installation.

Even with this initial cost, the savings on paper over time have been factored in by consumers trying to reduce recurring purchases, especially in larger families or in places where toilet paper has become more expensive.

The financial comparison, however, needs to consider the value of the equipment, installation, energy consumption, maintenance, durability, and the actual reduction of paper in daily life, as the advantage does not appear the same way in all households.

From an environmental perspective, user behavior also affects the outcome, as an electronic device can reduce paper consumption, but still requires water, electricity, and proper disposal at the end of its lifespan.

Adoption in Europe requires careful reading

The claim that more than 30% of European households already have some type of bidet or smart toilet installed was not confirmed with certainty in the sources consulted, especially when combining traditional bidets, hygiene showers, and smart toilets.

This distinction changes the reading of the phenomenon, because countries like Italy, Portugal, and France have a history of using conventional bidets, while electronic seats with heated washing, dryer, and digital controls represent another technological stage.

There is also no solid basis to claim that Japan, the United States, and France are leading a definitive replacement of toilet paper, although these markets show different paces of supply, consumer interest, and residential adaptation.

At the current stage, the transformation seems less of an immediate disruption and more of a gradual change in hygiene habits, with toilet paper still present but sharing space with solutions based on water, electronics, and environmental concern.

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Alisson Ficher

A journalist who graduated in 2017 and has been active in the field since 2015, with six years of experience in print magazines, stints at free-to-air TV channels, and over 12,000 online publications. A specialist in politics, employment, economics, courses, and other topics, he is also the editor of the CPG portal. Professional registration: 0087134/SP. If you have any questions, wish to report an error, or suggest a story idea related to the topics covered on the website, please contact via email: alisson.hficher@outlook.com. We do not accept résumés!

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