R$ 10 Billion by 2032 — GWM Factory Will Create 900 Jobs and Have 60% National Content by 2026

Written by Fabio Lucas Carvalho Published on 15/08/2025 at 20:28 Updated on 15/08/2025 at 20:45

Foto: Eletriccarbr

The Brazilian Automotive Industry Has Gained New Momentum with the Inauguration of Great Wall Motor’s Factory in Iracemápolis (SP).

This Friday (15), the Great Wall Motor (GWM) factory was inaugurated in Iracemápolis, São Paulo’s interior.

The Chinese automaker is the largest privately-owned company in the Asian country and the first authorized under the Mover Program to produce plug-in hybrid cars in Brazil.

The expectation is to create 900 new jobs by the end of the year. More than 100 local suppliers are already registered.

ARTICLE CONTINUES BELOW

Impact on the Production Chain

The factory starts with the capacity to produce 30,000 vehicles per year, aiming to reach 50,000.

The focus will be on the Haval line and models H6, Poer, and H9, all hybrid or electric. Under the Mover Program, GWM will invest in research, training, and energy efficiency, receiving tax credits in return.

Overview of the Sector

In 2024, the Brazilian automotive industry grew 9.7% compared to 2023, with 2.5 million vehicles produced. Brazil ranks 7th in the global market and 8th in production.

Passenger vehicle exports totaled US$ 4.2 billion, with Argentina, Mexico, Colombia, Uruguay, and Chile as the main destinations.

Currently, the sector employs about 130,000 people directly and over 1 million indirectly.

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R$ 10 Billion by 2032 — GWM Factory Will Create 900 Jobs and Have 60% National Content by 2026

The Brazilian Automotive Industry Has Gained New Momentum with the Inauguration of Great Wall Motor’s Factory in Iracemápolis (SP).

Impact on the Production Chain

Overview of the Sector

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R$ 10 Billion by 2032 — GWM Factory Will Create 900 Jobs and Have 60% National Content by 2026

The Brazilian Automotive Industry Has Gained New Momentum with the Inauguration of Great Wall Motor’s Factory in Iracemápolis (SP).

Impact on the Production Chain

Overview of the Sector

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