Honda Confirms Launch of New WR-V in Brazil, Promising to Shake Up the Compact SUV Segment with a Locally Manufactured Vehicle Packed with Features and a Competitive Price.
The new Honda WR-V, already registered in Brazil since 2022, stands out for its growth in size and appearance. With a length of 4.32 cm and a wheelbase of 2.65 m, the model is nearly as large as its sibling HR-V, but aims to be more affordable. Design features include a front grille with chrome accents, full LED headlights, and a two-tone paint option.
Equipped with the 1.5-liter 4-cylinder engine, known from the Honda City and HR-V models, the WR-V offers 126 horsepower and 15.8 kgf.m of torque. In Brazil, the model will come with a CVT automatic transmission that simulates seven gears, promising a balanced performance and fuel efficiency.
Interior and Connectivity
Inside, the WR-V presents a simpler look compared to the HR-V and City, with a predominance of hard plastic, but with good quality fittings. The interior space is generous, comfortably accommodating five occupants. Notable is the 8-inch multimedia system with wireless Apple CarPlay and Android Auto connectivity, as well as wireless cellphone charging.
-
BYD D11B travels 300 km per charge, carries up to 170 passengers, and promises to shake up Brazilian public transport with a silent electric bus, four-hour recharge, and 60% lower maintenance in Brazil.
-
Goodbye heavy pedal, fluid, and traditional hydraulic brake? Brembo is putting Sensify into production, a brake-by-wire system that transforms braking into software and controls each wheel independently without relying on conventional mechanical pressure.
-
End of the Toyota era: with a hybrid engine of up to 235 hp, BYD King surpasses Corolla for the first time in Brazilian retail and accelerates Chinese advancement in the mid-size sedan segment.
-
300 units take the Mitsubishi Triton Terra to the heart of agribusiness, putting a 205 hp pickup with a more rugged look and twin-turbo on the roads, and transforming the limited edition into a new showcase for the competition for strength, presence, and productivity in the field.
The new Honda WR-V comes equipped with traction and stability controls, front ABS brakes, six airbags, and additional features in the top trim versions, such as collision warning, autonomous emergency braking, and the LaneWatch system for blind spots.
Price and Availability
It is expected to be launched in Brazil in the second half of 2024, with the price of the WR-V ranging between R$ 110,000 and R$ 150,000. PCD versions may be offered in the range of R$ 100,000, making it an attractive option in the segment.
The Honda WR-V promises to be an important milestone in the Brazilian compact SUV market. With the combination of a modern design, efficient engine, and a practical and technological interior, the WR-V has everything to be a popular choice among consumers looking for a versatile, reliable, and affordable vehicle.
Thus, the launch of the Honda WR-V in Brazil represents an important addition to the compact SUV market, combining space, technology, and a competitive price. Its potential to capture a significant market share is high, especially considering Honda’s reputation for quality and reliability.


Be the first to react!