Koji Sato Explains Toyota's New Method: Combustion, Hybrid, and Electric Cars United By One Goal — To Excite Drivers

Koji Sato Explains Toyota’s New Method: Combustion, Hybrid, and Electric Cars United By One Goal — To Excite Drivers

Written by Fabio Lucas Carvalho

Published on 30/10/2025 at 06:36

Updated on 30/10/2025 at 06:37

Toyota apresenta o novo Corolla 2026 com versão 100% elétrica, design renovado e foco em inovação, eficiência e prazer ao dirigir, previsto para lançamento global em 2026

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At the Japan Mobility Show 2025, Koji Sato Unveiled the New Corolla, Which Launches a Fully Electric Version and Reinforces Toyota’s Multi-Energy Strategy, Combining Attractive Design, Efficiency, and Driving Pleasure in One Model

Koji Sato, CEO of Toyota, used his participation in the Japan Mobility Show 2025 to explain the guiding thread of the group’s new phase.

The brand’s strategy now aims to combine all propulsion technologies — combustion, hybrids, and electric — under one principle: to manufacture visually appealing cars that are enjoyable to drive.

According to Sato, the goal is simple and straightforward: “whether it’s an electric car, a plug-in hybrid, a conventional hybrid, or even a car with a combustion engine, we will make beautiful cars that everyone will want to drive.”

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Corolla as a Symbol of Toyota’s Evolution

During his presentation, the executive highlighted the role of the Corolla as an example of Toyota’s philosophy. Since 1966, the model has surpassed 54 million units sold and remains a benchmark in the compact segment.

Now, with the arrival of the new generation, the brand seeks to respond to a world of very different needs, without abandoning the original idea of a “car for everyone.”

The new Corolla was described by Sato as “full of innovations” and marks an important turning point in the model’s trajectory.

For the first time, the world’s best-selling car will have a fully electric version, yet maintaining the practical focus that has always defined its identity. The prototype presented at the Tokyo Mobility Show anticipates a more efficient vehicle, with a renewed design and a focus on driving experience.

Multi-Technology Strategy and Focus on Design

Toyota has reached this point after years of criticism for its slower pace in adopting electric cars. The company, however, has always defended its “Just in Time” strategy, introducing each technology at the right moment. Thus, it combines thermal engines, hybrids, plug-in hybrids, and, in the future, hydrogen-powered vehicles.

The new Corolla Concept represents the next step in this vision: to advance on the electric path without abandoning the multi-energy portfolio.

In terms of design, the prototype breaks with traditional style. It features angular lines, improved aerodynamics, and a silhouette closer to a sedan.

Although still a concept, Toyota tends to be faithful to the transition between the concept car and the production version. The expectation is that the new generation will maintain the three body styles already known: hatchback, sedan, and station wagon.

Mechanical Flexibility and Launch in 2026

Technical flexibility will continue to be one of the foundations of the Corolla. Toyota recognizes that the demands of Europe differ from those of the United States, Japan, and Africa, and bets on a “Swiss Army knife” of options.

Thus, it will offer hybrid engines for mature markets, thermal engines for regions with slower electrification, and, as a major novelty, the unprecedented 100% electric version. In the prototype, there are even front charging ports that reinforce this diversity.

For now, the brand has not revealed data on power, range, or charging times. The focus, according to the CEO, is on design and technical proposal.

The global launch is scheduled for 2026, coinciding with the model’s 60th anniversary. Until then, Toyota promises to balance price, range, and embedded technology, preserving the pillars that have made the Corolla a worldwide success: reliability, affordable running costs, and smart space utilization. If the plan proceeds as expected, the new Corolla could reaffirm its historic motto — to be, once again, “a car for everyone,” now also with zero emissions.

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Ednaldo Pedro

#187888

02/11/2025 07:53

Alguém duvida que continuará sendo um carro simples por dentro como é a tendência de produção dos modelos Toyota?

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Koji Sato Explains Toyota’s New Method: Combustion, Hybrid, and Electric Cars United By One Goal — To Excite Drivers

At the Japan Mobility Show 2025, Koji Sato Unveiled the New Corolla, Which Launches a Fully Electric Version and Reinforces Toyota’s Multi-Energy Strategy, Combining Attractive Design, Efficiency, and Driving Pleasure in One Model

Corolla as a Symbol of Toyota’s Evolution

Multi-Technology Strategy and Focus on Design

Mechanical Flexibility and Launch in 2026

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Koji Sato Explains Toyota’s New Method: Combustion, Hybrid, and Electric Cars United By One Goal — To Excite Drivers

At the Japan Mobility Show 2025, Koji Sato Unveiled the New Corolla, Which Launches a Fully Electric Version and Reinforces Toyota’s Multi-Energy Strategy, Combining Attractive Design, Efficiency, and Driving Pleasure in One Model

Corolla as a Symbol of Toyota’s Evolution

Multi-Technology Strategy and Focus on Design

Mechanical Flexibility and Launch in 2026

Mother and daughter build a 70 m² house with more than 8,000 discarded glass bottles and impress with their creativity; known as the Casa de Sal, the property is located on Itamaracá Island, in Pernambuco.

Workers were opening a new road connection near the Marginal Tietê when they found, in the underground of the construction site, remnants of locomotives, wagons, and boilers from the 19th century linked to the forgotten history of Lapa.

Instead of burning or burying old tires, an American city is transforming about 2,000 of them into the street itself, paving its first sections with a quieter and more durable rubber asphalt.

China transforms desert-devastated area into the world’s largest artificial forest, planting trees for 60 years, blocking sand that reached Beijing, and creating a “green lung” of 92,000 hectares in a region once considered lost.

Greek island offers free housing for volunteers, but there’s a condition: you need to take care of rescued cats.

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