In 2021, The Global Car Industry Is Expected To Stop Producing Between 10 Million And 12 Million Vehicles Due To Chip Shortage
The global shortage of semiconductor microchips, which has stagnated industries across various segments worldwide, including Brazil, will continue next year and may affect the market in 2023 as well, due to the mismatch between supply and demand. From 2020 to 2022, the increase in production capacity of chip manufacturers reaches about 6%, while demand is up by 17%.
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However, what also represents a problem is that microchips are used not only in cars but also in computers, cell phones, and various other products, although the automotive sector has been the most affected.
In 2021, the global industry will lose between 10 million and 12 million cars that will not have been produced due to the lack of microchips, according to the consultancy BCG. In Brazil, there will be 300,000 fewer units. For 2022, the global number drops to 5 million, and the Brazilian number to about 150,000.
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Suzuki sells an “economical family minivan” with 7 seats cheaper than Chevrolet Spin, Citroën Aircross, and Caoa Chery Tiggo 8 in Brazil; for about R$ 47,000 in conversion without taxes, the Ertiga has a 1.5 engine, manual or automatic transmission, CNG option, a trunk of up to 803 liters, and a family package that Brazil doesn’t have, but India does.
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Mitsubishi sells a “minivan with the soul of an SUV” with 7 seats cheaper than Chevrolet Spin, Citroën Aircross, and Caoa Chery Tiggo 8 in Brazil; for about R$ 76,000 in conversion without taxes, the Xpander has a 1.5 engine, manual or CVT transmission, 220 mm ground clearance, and a robust family package that Brazilians don’t have, but Indonesia does.
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Japan and Mercosur may reach an agreement to lower the cost of cars and auto parts, with manufacturers like Toyota, Honda, and Nissan coming into focus.
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Volkswagen is preparing an SUV derived from the new Amarok to compete with the Toyota SW4 and Haval H9, utilize the Argentine Pacheco factory, and transform a pickup into a more profitable family of products.
Most cars use older microchips, and manufacturers prioritize buyers who use the new generations. One of the motivations for this fact is that current models ensure greater financial return, according to the conclusion of the latest global study by consultancy Roland Berger.
Currently, combustion cars use only 5% of more advanced semiconductors, while electric cars use 50%. The major priority of new investments is to expand the production of the most advanced microchips, which will not relieve the reality of automakers suffering from the chip shortage.
Only venture capital companies are expected to invest over US$ 6 billion in chip manufacturers next year, according to estimates from consultancy Deloitte. New factories are being built, but they take an average of two to three years to become operational.
The scale of consumption also impacts automakers. “Only Apple’s iPhone line is more important to the producer than the entire automotive industry, which takes bargaining power away from companies in the sector, as well as priority in service,” says Marcus Ayres, managing partner responsible for the Industrial practice of Roland Berger in Latin America.
Impacts of The Chip Shortage
The issues will not affect all producers in the same way. At least one of the major car manufacturers based in Brazil, Volkswagen, expects to leave 1,500 workers at its ABC plant away from work until April due to the lack of microchips.
At the Taubaté (SP) unit, all production employees will go on collective vacations for 30 days starting January 4, right after the two-week break granted at the end of the year. The following month, 1,200 workers will be on lay-off for a period of two to five months.

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