Supermarket Sector Seeks Young Military to Fill 357 Thousand Open Positions and Boost Formal Hiring in the Country.
According to information from Folha de São Paulo, Abras (Brazilian Supermarket Association) is preparing to launch a platform to connect young people who have left the Army to job openings in the supermarket sector.
The tool will be presented at the end of May and aims to combat the labor shortage, in addition to facilitating these young people’s entry into the job market.
Sector Faces Difficulty in Hiring
According to Abras, there are 357 thousand open positions in supermarkets in Brazil. However, many chains struggle to find workers. Young people prefer more flexible hours and higher salaries, which complicates hiring.
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“The challenge lies mainly in the starting salary, which many consider low, but do not take into account the rights guaranteed by a formal job and other benefits“, said Márcio Milan, vice president of Abras.
The new platform will gather information about job openings, salaries, and career plans. The association also wants to intensify meetings with young people while they are still serving in the military, before their service ends.
Pilot Project Shows Good Results
At the end of 2023, Abras launched a pilot project in partnership with Grupo Pereira. Meetings were held between military commands and supermarkets to explain the opportunities.
Grupo Pereira has already started recruiting new employees and received applications from Army veterans. “We had an excellent reception, showing that there are also growth opportunities in retail“, said Paulo Nogueira, director of Human Resources for the group.
In addition, the sector is already implementing hiring programs for people over 50, refugees, and individuals coming out of the penal system.
Partnerships Expand to Navy and Aeronautics
Abras is negotiating with the Ministry of Defense to expand the initiative to the Navy and Aeronautics. In Rio de Janeiro, a similar partnership already exists.
Asserj (Supermarkets Association of the State of Rio de Janeiro) works with the Marine Corps, training Navy veterans. More than 500 individuals have been hired.
Another solution to the labor shortage has been to seek candidates registered in CadÚnico. In partnership with the Ministry of Social Development, Carrefour has reserved 10% of its positions for beneficiaries of social programs. In 2023, 53 thousand people were hired.
These workers retain part of the Bolsa Família benefit for up to 24 months, but the Lula government is discussing reducing this period to 6, 12, or 18 months.

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