The "Hidden Capacity" of the Brazilian Automotive Industry: A Billion-Dollar Loss

The “Hidden Capacity” of the Brazilian Automotive Industry: A Billion-Dollar Loss

Written by Paulo Nogueira

Published on 05/07/2023 at 12:49

Divulgação: Engenharia de Comunicação

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Study Conducted by Startup Cogtive Reveals an Annual Waste of R$ 47 Billion in the Brazilian Automotive Industry

A new study launched by Cogtive, a Brazilian startup dedicated to developing technological solutions for the manufacturing industry, brings an alarming finding: the Brazilian automotive industry suffers an annual loss of R$ 47 billion, resulting from the neglect of its productive potential, a phenomenon known as “hidden capacity.”

This amount represents a considerable portion of Brazil’s total industrial losses, estimated at around R$ 500 billion per year. The figure is equivalent to a slice of 5% of the country’s Gross Domestic Product (GDP).

How Can Technology Uncover Hidden Capacity?

Cogtive, which utilizes artificial intelligence and the Internet of Things to optimize production processes in the industry, suggests that if this “hidden treasure” were properly utilized, productivity in the automotive sector could increase by up to 30%.

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Hidden Capacity in Other Sectors

In addition to the automotive industry, Cogtive’s research indicates that other industrial segments also face significant financial losses due to hidden capacity. The food and beverage sector tops the ranking, with an estimated loss of R$ 276 billion, followed by the pharmaceutical industry (R$ 45 billion), personal hygiene, perfumery, and cosmetics (R$ 36 billion), and finally, the paint and varnish industry (R$ 3 billion).

Based in Cubo, São Paulo, Cogtive won the Pitch LTNtech in 2022, a renowned competition for early-stage Latin American startups held in Michigan, United States.

The “Hidden Capacity” of the Brazilian Automotive Industry: A Billion-Dollar Loss

Study Conducted by Startup Cogtive Reveals an Annual Waste of R$ 47 Billion in the Brazilian Automotive Industry

How Can Technology Uncover Hidden Capacity?

Hidden Capacity in Other Sectors

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The “Hidden Capacity” of the Brazilian Automotive Industry: A Billion-Dollar Loss

Study Conducted by Startup Cogtive Reveals an Annual Waste of R$ 47 Billion in the Brazilian Automotive Industry

How Can Technology Uncover Hidden Capacity?

Hidden Capacity in Other Sectors

While a traditional school may take several days just to raise walls, in Malawi a 3D-printed school had its structure ready in 18 hours, welcomed children in June, and showed a new solution to the lack of classrooms.

With a diameter of 15.08 meters, a length of 182 meters, and weighing 3900 tons, the world’s largest tunnel boring machine for drilling super hard rock made a 9 km tunnel in Georgia and impresses with its excavation power.

Material once seen as a poor man’s choice returns as a climate bet, with red clay replacing part of the gray concrete in modern buildings, hospitals, houses, and a cultural center that transforms tradition into a solution against urban heat.

Study solves great ancient mystery: remains of Philip II, father of Alexander the Great, are identified in Vergina and resolves the enigma of the Macedonian royal tombs that had lasted half a century.

Larger than the Toyota Hilux and with a towing capacity of 3.5 tons, the new MG U9 2026 features a 2.5 turbodiesel engine, 520 Nm, 4×4 traction with three locks, and an almost full-size build.

Portugal installs two giant underwater sockets to draw water from the Atlantic and create a €107.9 million desalination plant in the Algarve capable of producing 43.2 million liters of potable water per day with ocean intake 2 km from the coast.

New ID. Polo GTI debuts as Volkswagen’s sporty electric and draws attention by combining the 50-year tradition of the GTI badge with a 226 hp engine, 0 to 100 km/h acceleration in 6.8 seconds, and an interior with a retro mode inspired by the classic Golf.

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