Experts announce that 2025 will be remembered as the starting point of a new human generation, with significant changes in society and behavior.
The arrival of 2025 brings a new era for generational records. Starting this year, babies born will enter officially in the so-called Beta Generation, which will include those born between 2025 and 2039.
The research company McCrindle, led by social researcher Mark McCrindle, introduced the term and predicts that by 2035, this generation will account for 16% of the global population.
Generational gaps
To understand where Generation Beta fits in, it's important to review the ranges of previous generations:
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- Argentina will be envious! Our brothers land in Brazil and are amazed by PIX
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- Silent Generation 1928-1945
- Boomers 1946-1964
- Generation X 1965-1980
- Millennials 1981-1996
- Generation Z 1997-2009
- Generation Alpha 2010-2024
- Beta Generation 2025-2039
These milestones are used to analyze social, behavioral and cultural changes between different historical periods.
Technology and challenges for the Beta Generation
Just as Generation Alpha became known as “iPad kids”Due to its technological dependence, Generation Beta will be shaped by even more profound advances.
McCrindle points out that automation and artificial intelligence (AI) will define our lives. Examples are already clear: tools like ChatGPT, launched in 2022, have transformed education and work.
A study by the Pew Research Center revealed that by 2023, 20% of students had used ChatGPT for school activities. This reflects how AI influences even the basic education of new generations.
Impacts on education and child rearing
Experts point out that Generation Alpha parents faced difficulties in limiting technology use. In Generation Beta, however, these concerns are likely to increase, considering the impact of social media and unrestricted access to AI.
Studies show that keeping children away from social media can reduce mental health risks, but it requires a conscious approach.
Not everything is a consensus. Pew Research Center President Michael Dimock warned in 2019 about the dangers of simplistic generational labels. He suggested that such categories should be seen as tools for analyzing social change, not as rigid descriptions.
Generation Beta brings with it historical expectations. With many members of this generation projected to live to the 22nd century, climate change and population transformations will be crucial challenges. What remains is to see how this new era will shape the future.