Heineken Brewery Announces Investment Exceeding R$ 300 Million In The State Of São Paulo

Written by Roberta Souza

Published on 22/02/2022 at 21:57

Foto: Reprodução Google Imagens (Site Heineken.com)

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The Million-Dollar Investment That Will Be Made By Heineken In São Paulo Is Dedicated To The Agenda Of Actions Focused On Sustainability

As published on the Government of São Paulo’s website, the state governor João Doria announced yesterday, February 21, that the Dutch giant Heineken will invest R$ 320 million in São Paulo in order to emphasize the agenda of better environmental and social activities, which includes updates to breweries located in the municipalities of Araraquara, Campos do Jordão, Itu, and Jacareí.

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Since the current government administration began, São Paulo has been providing technical resources for Heineken’s actions, which has already made investments exceeding R$ 1.7 billion in just the last three years through the InvestSP project.

João Doria expressed his gratitude: “I thank Heineken for the commitment to invest R$ 320 million here in the State of SP. It means more investment, more jobs, more income, more taxes, and more development. What I emphasize at this moment, besides the investments, is the example of sustainability,” he said. According to the governor, “this is yet another investment action captured by the Government of SP and encouraged by private investments.”

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The technical support initiatives created by the Government of São Paulo in conjunction with the private sector aim to promote economic development for job creation, income, and opportunities in various regions of the state. Launched in 2019, InvestSP provides support to Heineken to implement projects aimed at enhancing its units and increasing production in the state. The agency’s team has been working alongside Heineken to find the most effective ESG (Environmental, Social, and Corporate Governance) solutions for the context of each city in São Paulo where there are factories.

With a greater focus on sustainability and the ESG agenda, the investment will be complemented by enhanced water efficiency; the development of projects aimed at the circularity of glass packaging; and the expansion of the use of clean and renewable energies, such as biomass boilers; among other activities.

To make sustainable growth viable, Heineken will also make investments entirely geared towards modernizing some production units in the Federal Unit of São Paulo, including increasing production potential at the Araraquara headquarters.

In conclusion, Maurício Giamellaro, President of the Heineken Group, declares: “The state of São Paulo holds a strategic position for the Heineken Group, including for supplying the Southeast region, a key market for our sector. We want to continue growing with the people of São Paulo, but with maximum respect and care for people and the environment. Therefore, an increasingly strong ESG agenda is key for everyone to grow, develop, and prosper together.”

Learn More About Heineken Brewery:

Heineken International is a brewery company founded in the Netherlands in the second half of the 19th century, specifically in 1863. Today, the Heineken Group has around 140 breweries around the globe, providing jobs for thousands of people and generating profits that reach into the billions.

In addition to these facts, it is recognized worldwide as one of the largest companies in the beer industry, alongside AbInBev and SAB Miller, for example.
Also check the live announcement from the Government of São Paulo regarding the company’s million-dollar investment, available on the State’s channel on the YouTube platform: Heineken Investment Announcement in São Paulo

Heineken Brewery Announces Investment Exceeding R$ 300 Million In The State Of São Paulo

The Million-Dollar Investment That Will Be Made By Heineken In São Paulo Is Dedicated To The Agenda Of Actions Focused On Sustainability

Read Also:

Learn More About Heineken Brewery:

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Heineken Brewery Announces Investment Exceeding R$ 300 Million In The State Of São Paulo

The Million-Dollar Investment That Will Be Made By Heineken In São Paulo Is Dedicated To The Agenda Of Actions Focused On Sustainability

Read Also:

Learn More About Heineken Brewery:

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