Strategic Partnership for Solar Panel Financing
The Magalu Consortium, one of the largest consortium companies in Brazil, in partnership with Solarprime, a leader in solar energy franchises, announced an innovative initiative to facilitate the financing of solar panels. This strategic collaboration aims to offer exclusive credit lines for the acquisition of photovoltaic panels, available through Solarprime’s franchisees, marking a significant advance in promoting solar energy in Brazil.
Market Growth and Potential
The decision to join forces comes in response to the impressive growth of the sector. The Magalu Consortium recorded an increase of approximately 130% in the first half of this year, compared to the same period in 2022, in revenue from plans for purchasing solar panels. Solarprime noted that 34% of sales of photovoltaic systems occur through credit lines, highlighting the growing demand for renewable energy solutions.
Benefits of Solar Energy and Commitment to ESG
The partnership between Magalu Consortium and Solarprime not only facilitates financial access to sustainable technologies but also aligns with Corporate Social Responsibility (ESG) policies. The installation of solar panels can result in up to 90% reduction in monthly electricity expenses and represents a significant step toward adopting sustainable practices. “This partnership reflects our commitment to sustainable development and promoting cleaner, more efficient energy,” emphasizes Leonardo Osório, corporate manager of the Magalu Consortium.
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The Credit Offer and Service Expansion
The Magalu Consortium offers credit letters starting at R$ 5 thousand, accessible at Solarprime’s 469 locations throughout the country. This credit facility promises to broaden the reach of solar energy, making it a viable option for a larger number of Brazilian consumers. “With this partnership, our goal is to democratize access to solar energy, contributing to a more sustainable and economically efficient Brazil,” emphasizes Mário Campo Grande, CEO of Solarprime.
About The Partner Companies
Magalu Consortium: Innovation and Solidity in the Market
The Magalu Consortium, an integral part of the Magazine Luiza Group, has stood out in the market for its innovation and solidity. With 30 years of operation, the company is recognized for its reliability and service excellence, being the independent administrator that serves the most customers monthly in Brazil. Additionally, it is renowned for its excellent service and has been awarded by Reclame Aqui and ranked as one of the best companies to work for by the GPTW Institute.
Solarprime: Leadership in Photovoltaic Solar Energy
Solarprime has established itself as the largest network of photovoltaic solar energy franchises in Brazil. With a presence in all states and the Federal District, the company has been a pioneer since 2014, expanding its reach and impact through innovative solutions that combine financial savings with sustainability. Solarprime is recognized for its excellence and customer satisfaction, demonstrating its commitment to promoting clean and accessible energy.
This movement between Magalu Consortium and Solarprime represents an important milestone for the solar energy sector in Brazil, offering an accessible financial solution for those seeking a renewable and sustainable energy alternative.
Source: Vira Comunicação.

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