General Motors is investing to provide all its customers with a kit capable of transforming combustion cars into electric cars

General Motors recently announced that it will expand electrification to a level never seen before, going beyond the launch of new electric cars. The brand intends to offer a wide range of options for the conversion of old combustion cars, boats and other vehicles. According to a GM statement, this approach will allow the company to expand its reach to a larger and more diverse group of customers, helping companies meet the great demand for technology that does not emit gases, while achieving their own sustainability goals.

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General Motors estimates revenue of $20 billion by 2030

According to GM's Electric Car Growth Operations Vice President Travis Hester, the company relies on an established strategy, network of integrators and co-development agreements to impose an extensive range of components and solutions on a wide range of from clients.

GM, estimating revenue of more than $20 billion in the electric car components market by the end of the decade, is looking to draw its share in four key areas: CM Powered Solutions, Chevy Performance and Aftermarket, Marine Propulsion and Ground Support Equipment. .

It is noteworthy that General Motors has already given the public an idea of ​​the various possibilities for transforming combustion cars into electric ones, with emphasis on conversion kits for classics such as the Chevrolet E-10, Camaro eCOPO, Blazer-E k5 or an El Camino SS converted independently. According to GM's statement, these solutions will hit the market next year.

Customers will benefit from the vast network of resources for combustion cars

In the future, the company intends to install the latest in electric car technology, regardless of battery generation or chemistry, to electrify a wide range of applications in various segments.

According to Hester, all of the company's customers will benefit from GM's vast network of resources, experience and support as an innovator on the road to electrification.

As General Motors advances its Ultium Platform and other technologies with a focus on emissions neutrality, it will anticipate smaller, more flexible and affordable components and offerings over time.

Conversion will not be restricted to combustion cars

As mentioned at the beginning, the conversion plan will not be restricted to combustion cars only. In the Ground Support Equipment sector, the company will offer conversion kits to electrify vehicles in the airport segment, for example.

The company's strategy also covers the Marine Propulsion, a sector where General Motors invested in the purchase of shares in Pure Watercraft, a startup specializing in zero-emission shipping. The aim is to create and market a line of battery electric boats.

Finally, the offensive also covers targets for the Hydrotec division for hydrogen aircraft and also BrightDrop, which is responsible for the business with commercial vehicles. According to the release, additional information and details, in addition to specific product applications for each area, will be released at a later date.