An Electric Vehicle Startup, Tarform, Created an Electric Motorcycle Called Luna, Which Arose with the Aim of Combining Sustainable Materials with an Aesthetic Design
Tarform created an electric motorcycle aimed at consumers who want a customized and technological bike. The motorcycle is built using sustainable materials and minimizes the use of plastics in its structure. The new electric motorcycle features a series of sustainable characteristics in its eco-friendly design, which manages to attract consumers from all over the world.
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Luna – The Sustainable Electric Motorcycle
The electric motorcycle has a series of sustainable features in its eco-friendly design. Its body is made from linen seeds, and its engineering, in general, minimizes the use of plastic materials.
The electric bike has biodegradable vegan leather in its seat upholstery, and to go further, the company is also testing to eliminate the use of paints in its sustainable motorcycles.
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Finally, the new electric motorcycle, which is attracting consumers around the world, is priced at around US$ 24,000 and goes from 0 to 100 km/h in an impressive 3.8 seconds. It has a range of 193 km, and its maximum speed is 190 km/h. Its battery can charge 80% in less than an hour, according to the company’s specifications.
Tarform in the Sustainable Motorcycle Market – The Revolution of the Industry
The company is entering the electric vehicle sector, competing with several startups of sustainable motorcycles that are trying to attract combustion motorcycle consumers to electric mobility. Tarform competes with Zero Motorcycles, which has 200 dealerships worldwide and launched its SR/F in 2019 at a price of US$ 19,000.
Zero’s electric motorcycle can achieve a range of 259 km and reach a maximum speed of 200 km/h. Furthermore, another company that is expanding in the United States with sustainable motorcycles is the Italian Energica.
In 2020, the famous American Harley Davidson became one of the largest companies to provide an electric motorcycle for the streets, with the LiveWire costing around US$ 29,000. Lastly, Tarform also intends to compete with Damon Motors, a startup that debuted its Hypersport electric motorcycle with a range of 320 km/h at a price of around US$ 24,000 this year.
Tarform’s Plans with Sustainable Motorcycles
Taras Kravtchouk, the founder of the company, states that the electric motorcycle is aimed at consumers who desire a technological and personalized bike. He explained that the company does not prioritize competing with the electric motorcycle players.
“We are far from the production of Zero or other companies, but that is not our focus. The electric motorcycle we produce is not meant to be the fastest or to have the longest range.” He states that the company decided to build a motorcycle that completely reviews the production and supply chain of sustainable motorcycles, in a way that the materials are acquired ethically.


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