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A 45 m² modular home for R$42 on Mercado Livre is becoming a trend in Brazil: ready in 72 hours, with thermal insulation and 89% less waste

Written by Alisson Ficher
Published 14/10/2025 às 18:39
Modular homes measuring 45 m² for R$42 are gaining ground in Brazil, with assembly in 72 hours, low cost and sustainability.
Modular homes measuring 45 m² for R$42 are gaining ground in Brazil, with assembly in 72 hours, low cost and sustainability.
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Prefabricated homes sold online promise 72-hour assembly, low cost, and reduced waste, attracting buyers from various regions and sparking interest in the Brazilian real estate sector.

A kit of 45 m² precast house, announced by about R $ 42 thousand in the marketplace, it has been standing out in the country and attracts those looking to reduce costs and construction time.

According to data released by the ND+ portal, more than 1.200 units were sold in 90 days, with delivery expected within 30 days and assembly completed in 72 hours.

The proposal combines industrialized production and simplified assembly, especially targeting consumers on a limited budget.

The offer includes a set of 82 components prefabricated items that arrive ready for installation in 15 states.

Get on the list cement boards on the walls, aluminum windows with tempered glass, internal and external coatings, And electrical and hydraulic installations already dimensioned.

The package also includes bathroom with acrylic shower enclosure and resin sink, reducing common steps of traditional work.

It's not just about speed.

According to the manufacturer, three professionals are enough to erect the structure, without using conventional masonry.

The model promises 68% cut in construction time e 42% reduction in total cost compared to the usual method.

The bet on industrialization of the construction site also reinforces the environmental argument: standardized production decreases 89% of waste, uses 37% recycled inputs and demand 53% less water than typical industry processes.

How assembly and thermal performance work

The installation follows a schedule that prioritizes fittings and fixings, with inspection of electrical and hydraulic connections before final completion.

O galvanized ceiling with plasterboard lining is considered one of those responsible for thermal comfort.

According to the supplier, the internal environment tends to remain between 18°C ​​and 32°C, a range considered suitable for hot and humid climates.

This performance is reinforced by the insulation applied to the walls and the lower thermal inertia of the lightweight construction, which facilitates ventilation.

Still, assembly depends on terrain conditions and a foundation project compatible.

the kit does not include the base structural, whose average reported cost is R $ 8 thousand, varying according to the soil.

O freight is also the responsibility of the buyer and can reach R$ 5 thousand on long journeys or in difficult-to-access areas.

Customization items — such as widening spans, changing coverings or varying the layout — increase the final price by up to 25%.

To regularize the work, city halls usually require Technical Responsibility Annotation (ART), with usual values ​​between $ 500 and $ 1.200.

Sustainability and reuse of materials

The environmental appeal appears on different fronts.

Mass production reduces losses when cutting metal sheets and profiles, while factory quality control minimizes rework.

Furthermore, the system was designed to reuse 91% of the parts at the end of its useful life, with emphasis on metal and standardized components.

This feature favors disassembly, relocation and recycling, reducing landfill disposal and the impact on the construction life cycle.

Another relevant point is the smaller water footprint during the work.

With the base completed, dry assembly requires little water use, especially in the closing and finishing stage, contributing to efficiency on the construction site and mitigation of mud and debris.

In regions with supply constraints, this operational advantage weighs on the schedule and budget.

Costs, deadlines and local requirements

The entry price is attractive, but the amount It only becomes clear with all the components in the account.

Besides foundation, freight and ART, expenses may arise with connections to water, sewage and energy networks, municipal fees and any adjustments required by building codes.

A delivery within 30 days depends on stock availability, logistics and favorable weather for assembly.

In areas subject to strong winds, it is recommended to pay attention to the roof fixing design and the sizing of ties.

For those seeking financing, the credit assessment and the institution's acceptance of the construction system can influence deadlines.

There are cases where the buyer chooses to pay for the base and assembly with their own resources, leaving additional finishing for future stages.

In rural or peri-urban contexts, the feasibility of transporting parts is also part of the planning.

Hot market and social housing

The search for quick and cheap solutions occurs in a favorable cycle for the sector.

In the first half of 2025, according to the Brazilian Chamber of the Construction Industry, launches grew 6,8% e sales increased by 9,6%, adding 206,9 thousand units sold in the period.

This is one historic record of launches for the first semester since the beginning of the entity's series.

The movement has a strong contribution from My House, My Life (MCMV), with a significant increase in sales in the economic segment.

The Economist Celso Petrucci, from CBIC, assesses that the industrialization of civil construction gains ground as a scalable alternative for access to housing.

"The industrialization of construction is a global trend. Brazil is beginning to see this format as a real alternative for decent and affordable housing.”, He stated.

In practice, modular solutions can shorten deadlines, stabilize costs, and increase delivery predictability, characteristics valued in housing programs.

Potential impact on the housing deficit

In the public debate, initiatives that reduce construction time and costs are seen as allies in tackling the housing deficit.

The combination between low initial investment, simplified logistics e clean work suggests a way to accelerate large-scale deliveries, especially in smaller municipalities.

At the same time, there remains a need for local regulation, public technical assistance and access to credit line compatible with industrialized construction systems.

The massive adoption of modular kits, however, depends on additional factors: qualified labor for assembly, available urban infrastructure and standardization of technical standards that facilitate approvals.

In regions with high thermal amplitude or salinity, for example, specifications of anti-corrosion protection e isolation must be carefully observed to preserve performance and durability.

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Charles Pilger
Charles Pilger(@charles_pilger)
Member
16/10/2025 08:30

Could you put the link to the ad?

Michel
Michel
15/10/2025 23:08

this is this model here 👉🏾 https://mercadolivre.com/sec/1QET95G

Alisson Ficher

Journalist graduated in 2017 and working in the field since 2015, with six years of experience in print magazines, stints on broadcast television channels, and over 12 online publications. He specializes in politics, employment, economics, courses, and other topics, and is also the editor of the CPG portal. Professional registration number: 0087134/SP. If you have any questions, want to report an error, or suggest a story on the topics covered on the website, please contact us at alisson.hficher@outlook.com. We do not accept resumes!

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