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Chinese model surprises and surpasses competitors, targeting the leader Toyota Corolla – will the BYD King have the strength to surpass the champion?
O BYD King arrived in Brazil in June 2024 with a bold proposal: to offer a plug-in hybrid sedan with a competitive price compared to conventional combustion models. This strategy of BYD seems to have worked. In just four months, the BYD King has established itself as the vice-leader in the mid-size sedan segment, surpassing established specifications such as the Nissan Sentra. And, in October, the model broke its own record, with 585 units registered, which reinforces its space in the market, according to webmotors.
Sales Performance: One Step at a Time to the Top
If the objective of the BYD King is to reach the top, it still has a long way to go. In October, the Toyota Corolla, the absolute leader in the segment, sold impressive 3.780 units (counting both hybrid and combustion versions). However, the King's performance is still noteworthy: even behind the Corolla, it outperformed competitors such as the Nissan Sentra , which closed the month with 536 units sold. BYD, it seems, is determined to make the King a reference among the hybrid sedans of Brazil.
Meet the BYD King: performance, technology and autonomy
O BYD King is offered in Brazil in two versions: the GL, which leaves for R$175.800, Ea GS, costing R$187.800. Both are driven by a system plug-in hybrid which combines a 1.5 petrol engine with an electric motor, offering performance and economy.
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In the GL version, the King delivers 209 horsepower and comes equipped with an 8,3 kWh battery, providing autonomy of up to 33 km in electric mode . However, the more powerful GS version has 235 cv and an 18,3 kWh battery, extending electric autonomy to 80 km – an interesting advantage for those looking to reduce fuel consumption and pollutant emissions.
BYD King x Toyota Corolla: a promising dispute
Although the Toyota Corolla still be the king of midsize sedans, the rise of the BYD King shows that the market is increasingly open to options electric and hybrid cars with innovative technologies. BYD has brought a new alternative for those who want to invest in a sedan that combines tech, sustainability process and a competitive cost.
Therefore, for those who want to know more or check out the offers of BYD King, a great option is to explore the model's offers on Webmotors, where you can find attractive prices and more information developed about the vehicle.
How many BYD KING units sold in all versions ???