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Launch of the 2026 Line of BYD Song Pro Reinforces the Brand Strategy in Brazil with a Focus on Advanced Safety, Price Repositioning, and Consolidation in the Plug-In Hybrid SUV Segment, Amid Industrial Expansion and Increased Competition in the National Market.
BYD launched in Brazil the 2026 line of the Song Pro, a plug-in hybrid SUV that has received enhancements in the driver assistance package and undergone price repositioning to increase competitiveness in the midsize SUV segment.
The GL version is now offered for R$ 189,990, and the GS for R$ 199,990, with the main update focused on the top-of-the-line model, now featuring Level 2 ADAS as standard equipment.
This move comes as the brand advances with its industrial plan in Camaçari, Bahia.
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By mid-2025, BYD reported being in the final phase of assembly testing, with the start of SKD operations anticipated, a stage where the cars are assembled from partially assembled kits before moving on to a higher degree of localization.
Updates to the BYD Song Pro 2026 in the Brazilian Market
The 2026 line maintains two versions, GL and GS, but focuses relevant updates on the more expensive configuration.
The GS now offers a more complete Level 2 ADAS package, featuring adaptive cruise control with stop-and-go function, lane-keeping assist with centering, automatic high beams, collision warnings with emergency braking, and blind spot monitoring.
The update comes alongside a simple yet symbolic addition to the catalog, with the introduction of the black color, which was previously absent from the imported model lineup.
Active Safety and Driving Assistance Take Center Stage
The adoption of Level 2 ADAS as standard equipment in the GS version meets a common demand in the segment.
In practice, these are features designed to reduce fatigue in heavy traffic and long trips.
The system combines speed and distance control with trajectory corrections when the car detects unintentional lane departure.
Plug-In Hybrid Motorization Maintains Known Configuration
There has been no structural change to the powertrain.
The Song Pro continues with the DM-i plug-in hybrid system, which combines a 1.5L naturally aspirated gasoline engine with an electric motor responsible for main propulsion.
The combined power is 223 hp in the GL and 235 hp in the GS, a difference attributed to the battery sizes.
The GL uses a 12.9 kWh battery, while the GS adopts an 18.3 kWh battery, maintaining the proposal to offer two calibrations for distinct use profiles.
BYD announces a combined range of up to 1,100 km, combining a full tank and a fully charged battery.
Electric Range Adjusted in the 2026 Line
One of the changes in the 2026 line is the electric range measured by Inmetro standards.
The electric range is now 39 km in the GL version and 62 km in the GS.
This data is relevant for consumers prioritizing urban commuting in electric mode.
Still, the Song Pro remains positioned as a plug-in hybrid aimed at mixed use, with a substantial total range when alternating between the two energy sources.
Comfort and Connectivity Equipment Remain a Highlight
In terms of equipment, the Song Pro preserves its embedded technology proposal as a selling point.
Since the GL version, the model offers six airbags, two-zone digital climate control, and a multimedia center with a 12.8-inch screen with wireless mirroring.
Front and rear parking sensors remain included in the package.
Another retained feature is the V2L function, which allows the car to supply electricity to external equipment.
Dimensions and Internal Space Reinforce Family Profile
Without changes in size, the Song Pro maintains a length of about 4.74 meters and a 2.71-meter wheelbase.
The 520-liter trunk remains one of the largest in its category.
The proposal is to offer typical space and versatility of midsize SUVs, with the advantage of plug-in hybrid motorization.
Adjusted Prices and Tax Scenario Put Pressure on the Segment
The price reduction of the 2026 line is part of BYD’s strategy to sustain volume and presence in the market.
The tax scenario weighs on imported models, with the gradual increase in the tax for electrified vehicles.
For plug-in hybrids, the rate reached 28% in July 2025, impacting brands’ planning.
Sales Performance and Competition Among Hybrid SUVs
In the first half of 2025, the Song Pro led among hybrids in Brazil, with 11,118 units registered.
This result reinforces BYD’s strategy to position the model as an entry point into the world of plug-in hybrids.
The SUV competes with rivals like the Toyota Corolla Cross and Jeep Compass, cited as direct competitors in the segment.
National Production and Next Steps for BYD
The Camaçari factory represents a central step in BYD’s long-term strategy in Brazil.
The operation began in the testing phase, with assembly under SKD before moving on to greater localization.
In addition to the product, the company maintains initiatives related to charging infrastructure.
The announced goal is to provide more than 150 fast public chargers by the end of 2025.
E reportagem diz que a BYD iria DISPONIBILIZAR mais de 250 carregadores públicos. Apesar de ser uma quantidade ínfima, nem assim cumpriram com o prometido. Os chineses realmente não tem palavra.
Quem tem palavra é o pedófilo **** Donald Trump né ****.
Cadê a versão a álcool e este carro ficaria muito melhor se o motor fosse 1.5 turbo creio que aumentaria a potência e a autonomia sem diminuir o consumo .
Rapaz, se tu tem 200mil pra dar num carro desses, tá preocupado com ser álcool pra ser mais barato? ****…que pobreza…kkkkk
Vamos lá marcos a questão da versão do song pro flex, é para conseguir entrar no programa de isenções de ipva. Agora realmente quem entende de carro sabe que o álcool **** todo sistema do carro, diminuindo a vida útil das peças, por conta da corrosão e oxidação.