BYD Announces R$ 55,000 Electric Car in Brazil; Model Features 74 HP Engine and 407 km Range

Brazil’s Electric Vehicle Market Is Becoming More Innovative: BYD Plans to Bring Its New Electric Car Priced at R$ 55 Thousand to Sell in the Country.

A giant from China, BYD, will announce on Tuesday (4th), in Salvador, details of its investment in the Brazilian electric car market. One of the Asian automaker’s plans is to bring to the country, as early as next year, the BYD Seagull, the company’s cheapest model which currently costs the equivalent of R$ 55 thousand.

The multinational BYD, a global leader in electric car sales, is about to confirm a new production unit in Salvador.

BYD Aims to Create Opportunities for Brazilian Consumers to Purchase an Electric Vehicle

The company’s first electric car, called Dolphin, was launched in Brazil last week. The model is a hatchback priced at R$ 149 and impresses the market with its included technology, featuring internet, voice control, video games, and even karaoke. Stella Li, BYD’s global vice president, is in the country and will participate in a press conference on Tuesday in Bahia. In an interview, she stated that the company will have many important announcements to make.

The company executive emphasizes that, every 5 minutes, BYD sells two electric cars. In total, there were 307 units sold since the vehicle was launched last Wednesday.

By next year, the company could introduce another model, at a lower price and with a more interesting design, providing opportunities for more people to buy their first electric car with a sense of premium innovation. The executive also highlighted that the strategy is to develop a large factory in the country and bring all the technology.

BYD Executives Meet with President Lula

Stella highlights that the company has a large factory in Campinas for solar panel production, which can still be expanded. BYD is a battery company for energy storage and a supplier for electric buses and trucks.

As such, it is necessary to expand its chassis production. Batteries, raw materials for components, and all types of supplies will be produced. All this technology and industry require an opportunity for BYD to develop locally, help itself grow, and expand in Brazil.

Last Wednesday, President Lula received BYD CEO Tyler Li and Stella at the Palácio do Planalto. The meeting was arranged by BYD’s advisor and former Minister of Cities, Alexandre Baldy, alongside Minister of the Civil House, Rui Costa, Bahia Governor Jerônimo Rodrigues, and Senator Jaques Wagner. During the meeting, the executives invited Lula to participate in the ceremony in Salvador; however, the president traveled on Monday to Puerto Iguazú, Argentina, where the Mercosur Summit will take place.

BYD Seagull Is a Sales Success in China

The new BYD Seagull electric car, which will be available in the Brazilian market, was officially presented at the 2023 Shanghai Motor Show and, in April, already had over 10,000 orders within the first 24 hours of pre-sale.

Besides being the cheapest model in the automaker’s electric car line, the Seagull features attributes such as modern construction and a dedicated platform, innovative technologies, as well as a good equipment package in the entry-level segment.

Based on the e-Plataform 3.0, like the Dolphin and Seal, the electric car is powered by a front electric motor of 55 kWh, equivalent to 74 horsepower. Customers can choose between two BYD Blade LFP batteries, a 30 kWh pack with a CLTC range of 305 km and a 38 kWh battery that offers a range of 405 km.