New Peugeot 308 is registered with the INPI, but could arrive in Brazil costing above R$ 200,000.

Written by Andriely Medeiros de Araújo

Published on 08/05/2026 at 09:58

Updated on 08/05/2026 at 09:59

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The New Peugeot 308 was registered with the INPI by Stellantis, signaling a possible return to the Brazilian market. The model features plug-in hybrid and electric versions with up to 450 km of range, with prices that could exceed R$ 215 thousand.

The Brazilian automotive market was surprised by the official registration of the New Peugeot 308 with the National Institute of Industrial Property (INPI). Stellantis’ move, while serving as legal design protection, puts the mid-size hatchback back into strategic plans for the country.

With a proposal focused on electrification and sophistication, the model distances itself from its predecessor and targets a premium audience, with values that, in direct conversion, exceed R$ 215 thousand, according to IG.

New Peugeot 308 in Brazil?

Currently, the mid-size hatchback segment is almost non-existent in Brazil, but the New Peugeot 308 emerges as a strong candidate to reopen this niche.

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Internal Technology: The Trump Card of the New Peugeot 308

If the registered design stands out for its aggressive lines on the outside, inside the vehicle redefines the category standard.

Peugeot bets on the evolution of the i-Cockpit architecture, which focuses on ergonomics and the complete digitalization of the driving experience.

Unlike traditional models, the cabin features the i-Toggles concept, which are fully configurable digital controls.

Furthermore, the list of standard equipment in Europe is extensive and includes:

10-inch digital instrument panel.

Connected navigation system with real-time updates.

Wireless connectivity for Android Auto and Apple CarPlay.

Four USB-C type inputs spread throughout the interior.

High-standard finish with Alcantara options and aluminum details.

O Novo Peugeot 308 foi registrado no INPI pela Stellantis, sinalizando possível retorno ao mercado brasileiro. O modelo chega com versões híbrida plug-in e elétrica de até 450 km de autonomia, com preços que podem superar R$ 215 mil. — The New Peugeot 308 was registered with the INPI by Stellantis, signaling a possible return to the Brazilian market. The model comes with plug-in hybrid and electric versions with up to 450 km of range, with prices that could exceed R$ 215 thousand. Source: Peugeot.

Performance and the new electrified powertrains

The New Peugeot 308 is based on the EMP2 platform, which allows for unprecedented mechanical versatility for the model.

At the top of the performance range is the Plug-in Hybrid 195 powertrain. This system combines a 150 hp 1.6 turbo engine with an electric unit, resulting in a combined output of 195 hp and a robust torque of 36.7 kgfm.

On the other hand, the fully electric variant, named E-308, delivers 156 hp and 27.5 kgfm of immediate torque.

Thanks to its 58.4 kWh battery, the model achieves a range of up to 450 km in the WLTP cycle, making it a viable option for those seeking sustainability without giving up a car with a pleasant design.

Physical structure and load capacity

Even with a focus on luxury, the hatch does not ignore practicality. The New Peugeot 308 has balanced dimensions that make it agile in the city and stable on highways:

Length: 4.37 meters.

Wheelbase: 2.68 meters.

Width: 1.85 meters.

Trunk: 412 liters (in thermal and mild hybrid versions).

Therefore, the registration of the industrial design in Brazil ensures that Stellantis has a clear path to launch the vehicle if the market shows signs of acceptance for more refined and lower passenger models, moving away from the omnipresence of SUVs.

With information from IG

New Peugeot 308 is registered with the INPI, but could arrive in Brazil costing above R$ 200,000.

The New Peugeot 308 was registered with the INPI by Stellantis, signaling a possible return to the Brazilian market. The model features plug-in hybrid and electric versions with up to 450 km of range, with prices that could exceed R$ 215 thousand.

New Peugeot 308 in Brazil?

Internal Technology: The Trump Card of the New Peugeot 308

Performance and the new electrified powertrains

Physical structure and load capacity

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New Peugeot 308 is registered with the INPI, but could arrive in Brazil costing above R$ 200,000.

The New Peugeot 308 was registered with the INPI by Stellantis, signaling a possible return to the Brazilian market. The model features plug-in hybrid and electric versions with up to 450 km of range, with prices that could exceed R$ 215 thousand.

New Peugeot 308 in Brazil?

Internal Technology: The Trump Card of the New Peugeot 308

Performance and the new electrified powertrains

Physical structure and load capacity

A giant printer called the “Ferrari” of concrete has landed in Latin America and can already build a 120-square-meter house in just 48 hours, making the traditional construction site look like something from the last century.

A British company has installed in the middle of the ocean the world’s first floating platform that generates electricity 24 hours a day from the temperature difference between the surface and the depths of the Atlantic, without relying on wind or sun.

Great Atlantic Sargassum Belt has ceased to be a climatic phenomenon and has become a biological system that feeds on itself, with 8,000 kilometers in length, 37 million tons of algae, and scientists confirm that it is now permanent.

China is building an artificial island in the middle of the sea, covering 20 km², to construct the largest offshore airport in the world, the Dalian Jinzhouwan. This $4.3 billion project is anchored on more than 3,000 pillars embedded in the rock beneath the ocean and is scheduled to open in 2035.

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Engineers had to pour concrete mixed with tons of ice throughout entire nights in the Dubai desert to erect the Burj Khalifa; any carelessness could clog the pipes half a mile high.

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