In Brazil or abroad, the Elantra 2024 is a car that deserves attention.
While in Brazil the Hyundai Elantra did not achieve the expected sales results, on the international scene the story is very different. The launch of the 2024 Hyundai Elantra marks a new chapter for the South Korean automaker, promising to revolutionize the global market with its innovations and bold design. The new Elantra N, in particular, draws attention for its combination of performance and aesthetics, standing out as one of the most anticipated models of the year.
The 2024 Elantra emerges with a bold front, large wheels, calipers highlighted in red, and a spoiler that gives the vehicle an even more sporty appearance. The design of the rear lights, forming a large “H” from one side of the car to the other, and the generous exhaust outlets reinforce the unique character of this model. Internally, the Elantra N leaves nothing to be desired, with leather and Alcantara seats that promise to embrace the driver and passengers in a cabin full of technology and comfort.
Engine of the new Hyundai Elantra 2024
Under the hood, the Hyundai Elantra N promises to impress with a 2.0 Turbo engine capable of delivering up to 276 horsepower. This combination of strength with the car's innovative design suggests that Hyundai is ready to compete on equal terms with the main sports brands on the market.
The interior experience is complemented by a digital dashboard and a large multimedia center, ensuring cutting-edge connectivity and entertainment. Details such as customizable lighting, intuitive controls on the steering wheel, and an adjustable performance system directly on the screen are just some of the highlights that make the Elantra 2024 a desirable vehicle.
Challenges in the market
Despite having faced challenges in the Brazilian market, the Elantra 2024 positions itself as a strong competitor on the international scene. Its arrival on the world market is eagerly awaited, promising performance, technology and a design that does not go unnoticed.
The 2024 Hyundai Elantra is proof that the South Korean automaker is more than prepared to innovate and conquer markets around the world. With its bold aesthetics, cutting-edge technology and impressive performance, the Elantra N is ready to challenge convention and set new standards for the sport sedan segment.
History of the Hyundai Elantra in Brazil
The Hyundai Elantra is a midsize sedan produced by Hyundai Motor Company since 1990. In Brazil, the Elantra has made its presence felt over several generations, offering consumers a robust and well-equipped option in the midsize sedan segment. The model succeeded the Hyundai Stellar and, in its fifth generation launched in 2010, adopted the “fluid sculpture” design philosophy, resembling the larger model, the Sonata.
The Elantra was introduced to the Brazilian market with several engines over the years, including 1.6L, 1.8L, and 2.0L options, in both gasoline and diesel, depending on the generation. Transmissions varied between 4 and 6-speed automatics and 5 and 6-speed manuals, adapting to the needs and preferences of Brazilian consumers.
In addition to the sedan version, the Elantra also had Coupé versions, launched in 2012, and Station Wagon, available in the 90s and currently represented by the SW version of the i30, known in the United States as Elantra Touring. This diversity of models allowed the Elantra to serve a wide range of customers, ranging from the practicality of a family car to the sportiness of a coupé.
In Brazil, the Elantra competed directly with models from other established brands in the C segment, such as Chevrolet Cruze, Honda Civic, Toyota Corolla, and Volkswagen Jetta, among others. Despite strong competition, the Elantra stood out for its modern design, list of standard equipment and the recognized quality of Hyundai products.
The model is manufactured in Ulsan, South Korea, and the 2014 version arrived on the Brazilian market well equipped, with six airbags, stability and traction control, ABS brakes with electronic brake force distribution (EBD) and brake assistant , reinforcing Hyundai's commitment to safety and technology.
Line exit in Brazil
The Hyundai Elantra is discontinued in Brazil after a challenging sales period. Launched in the country in 2011 by Caoa, the official importer of the Korean brand, the Elantra arrived with high expectations, initially featuring a 1.8 engine and, later, a 2.0 flex option with 167 hp. Despite a promising start, with 7.973 units sold in 2012 and reaching eighth place in its segment, sales progressively declined over the years.
In 2019, the model saw its sales drop to just 82 units, all from the penultimate generation, with the model year latest found on the market used in 2018. This decline in sales led Hyundai to cease imports of the Elantra to Brazil. The newest generation of the model, which was presented at the São Paulo Motor Show in 2018, was not even launched in the country.
