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Campaign Allows Consumers to Bring Forgotten Samsung or iPhone in the Drawer to a Fast Shop Store, Receive a Voucher of Up to R$ 10 Thousand, and Use It as a Direct Discount on the Purchase of a New Renault Boreal SUV in Brazilian Cities During January 2026 with Limited Stock at Participating Stores
In January 2026, in Brazil, consumers who have an old smartphone stored can use it as trade-in to drive away a new SUV from Renault, within a campaign that combines electronics retail and the automotive market in physical stores.
The initiative involves handing over used Samsung or iPhone phones at Fast Shop locations, with in-person evaluation and issuance of a voucher that can reach R$ 10 thousand, which is applied directly to the final price of the new SUV Renault Boreal, according to the campaign rules.
How the Phone Trade-in Works for Discount on the New SUV
The process starts with checking the smartphone’s eligibility on Fast Shop’s official website. Only specific models of Samsung and iPhone qualify for the campaign, which directs the action towards devices with resale value compatible with the proposed discount.
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After confirmation, the consumer must take the phone to a participating Fast Shop store in Brazil. The device undergoes a physical evaluation and, if approved, generates a voucher that can only be used in the purchase of the new SUV Renault Boreal, reinforcing the link between the electronic trade-in and the vehicle acquisition.
Where the Promotion is Available in Brazil
The campaign takes place in Fast Shop stores located in major urban centers, including cities like São Paulo, Goiânia, and Rio de Janeiro. In these regions, consumers can complete all steps in-person, from handing over the smartphone to directing the purchase of the new SUV.
In addition to the trade-in, some of these locations receive the Renault Boreal for display, allowing the public to get to know the vehicle before using the voucher. The physical presence of the car in stores enhances the experience and reduces uncertainties in the purchase decision.
What Changes in the Price of the Renault Boreal with the Voucher
The discount granted can reach R$ 10 thousand, a value applied directly to the price of the Renault Boreal. The model starts at R$ 179,990 and is available in the Evolution, Techno, and Iconic versions, all included in the new SUV campaign, provided that the commercial conditions are met.
This discount does not replace other negotiations but serves as an additional incentive for those already considering changing cars and having a smartphone lying around. In practice, the forgotten phone becomes part of the payment for the new SUV.
Technical Features of the New SUV Offered in the Campaign
The Renault Boreal sold in the campaign features a 1.3 turbo flex TCe engine, delivering up to 163 hp with ethanol. The performance includes acceleration from 0 to 100 km/h in approximately 9.5 seconds, suitable for urban and highway use.
The new SUV also offers integration with Google, access to over 100 apps, consumption of up to 13.6 km/l on the highway with gasoline, and a safety package with six airbags, rain sensors, and parking sensors, as well as brakes on all wheels.
Visitation and Period of the Campaign in Stores
Between January 19 and 30, the Renault Boreal will be on display in selected Fast Shop units, including locations like Granja Vianna and Zaki Narchi in São Paulo, Flamboyant in Goiânia, and Barra Shopping in Rio de Janeiro.
This stage allows direct contact with the new SUV, reinforcing the visual and technical appeal before the final decision. The campaign has a defined timeframe and depends on stock availability and the approval of the submitted smartphone.
Would you trade an old phone stored in the drawer for an immediate discount on a new SUV now in January?
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