Giving Up Your Car and Earning Money From It? It Sounds Crazy, But It’s Exactly What Uber Is Proposing!
In an audacious attempt to promote the use of public transportation and sustainable alternatives, the ride-hailing giant launched the “One Less Car” program, promising US$ 1,000 (approximately R$ 5,592) for those willing to put their cars aside. But is this initiative open to everyone, including Brazilians? Let’s explore this story and understand how it works.
How “One Less Car” Works
The “One Less Car” program is an initiative by Uber aimed at encouraging the use of alternative transportation, such as trains, buses, and bicycles.
The proposal is simple: leave the car in the garage and, in return, receive a sum of money. Uber will select 175 participants in specific cities in the United States and Canada, such as Los Angeles, Chicago, Washington DC, Miami, San Francisco, Toronto, and Vancouver.
-
While Brazil was left without an affordable 7-seater Honda, Indonesia sells the 2026 BR-V with a 1.5 i-VTEC engine of 121 hp, Honda Sensing, three rows, fuel consumption above 23 km/l, and a range of 987 km; the family SUV costs less than the Spin, Aircross, and Tiggo 8 Pro when converted without taxes.
-
Now NASA comes: Brazilian transforms pickups into “war tanks” in Goiânia by replacing wheels with giant tracks costing up to R$ 120,000 to tackle mud, farms, and impossible terrains.
-
Another Chinese giant prepares to enter Brazil: BAIC bets on the Arcfox T1, an electric hatchback that promises to compete with the BYD Dolphin, BYD Dolphin Mini, and Geely EX2 with a larger size and a range of up to 425 km.
-
Hyundai launches a 7-seater ‘Kombi’ cheaper than Chevrolet Spin, Citroën Aircross, and Tiggo 8 Pro in Brazil; for around R$ 78,500 in conversion without taxes, the Hyundai Stargazer Cartenz features a 1.5 engine, manual or IVT transmission, 205 mm ground clearance, and the SmartSense package that Brazilians don’t have yet, but Indonesia does.
Why US$ 1,000?
The choice of this amount is not random. According to Uber, US$ 1,000 represents the average monthly cost that a car owner incurs with their vehicle, including expenses for fuel, maintenance, and insurance.
For five weeks, the selected participants will need to document their experiences using alternative transportation and share their stories.
Previous Experiences and Uber’s Goals
This isn’t the first time Uber has launched an initiative of this kind. In 2023, the company conducted a similar test in Australia, with 58 participants who received around R$ 4,865 at the end of the testing period.
Uber’s goal with this initiative is twofold: to reduce dependence on private cars and to promote environmental sustainability. The company has ambitious plans to make all trips on its platform 100% emission-free by 2040.
Challenges and Viability
According to experts, the initiative faces some challenges, particularly related to the transportation infrastructure in the participating regions. For people to truly give up their cars, it is essential that public transportation is efficient and accessible.
In the United States, there are 233 million private vehicles, of which 80 million travel less than 16 km per day, indicating significant potential for reducing car use.
Brazilian Participants
Unfortunately, for now, Brazilians cannot participate in the “One Less Car” program. The initiative is limited to the cities mentioned in the United States and Canada.
However, Uber is constantly exploring new ways to expand its operations and initiatives, so it’s possible that something similar may be offered in Brazil in the future.
In Brazil, Uber has already completed over 11 billion trips since its arrival in 2014. The company estimates that 125 million Brazilians have used the app at least once.
However, the question remains: is Brazil prepared for an initiative like “One Less Car”? The public transportation infrastructure in the country is a question that needs to be considered. Many Brazilians still face challenges such as overcrowding, lack of safety, and limited coverage.
Would you be willing to give up your car in exchange for financial compensation? Leave your opinion in the comments!

Be the first to react!