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Home Office in decline: companies face recruitment crisis and lose talent to more flexible competitors

Written by Carla Teles de Lima
Published 09/01/2025 ร s 23:55
Home Office in decline: companies face recruitment crisis and lose talent to more flexible competitors
Home office and flexible working offer freedom, attract and retain talent.

Companies that eliminate home office grow half as much as flexible ones and face a flight of qualified talent; 51% of workers prioritize work-life balance when choosing a job.

Have you ever stopped to think about the impact of in-person work policies on companies? It seems that some organizations have decided to go back in time, eliminating home office and forcing a full return to the office. However, this decision has caused headaches for the HR department. Why? Because filling vacancies has become a challenging task, almost like trying to fill a bucket with a hole in the bottom.

The forced return to the office

Big names like Amazon, Dell, PwC and the largest bank in the US are leading the charge for mandatory return to the office. But in doing so, they are facing a increase in difficulty to hire new talent. After all, who wants to trade the comfort of a home office for daily commutes and endless face-to-face meetings?

Studies show that companies that insist on a 100% in-person model have a much lower growth rate compared to those that offer flexibility. Recent data indicates that vacancies with remote or hybrid options are growing almost twice as fast as in-person opportunities. It's as if these companies are playing the game with half the team on the bench.

The power of Home Office in business growth

Teleworking allows you to work from home or wherever you want. With teleworking, it is easier to take care of your work and personal life at the same time.
Teleworking allows you to work from home or wherever you want. With teleworking, it is easier to take care of your work and personal life at the same time.

An analysis by Revelio Labs revealed that client with home office policies register an average growth of 0,6%, while those that are fully in-person are at 0,3%. This difference, although it may seem small, reflects an essential truth: talent prefers flexibility.

Skilled employees know the value of time and quality of life. They choose places that allow them to work from home or adopt hybrid models. After all, who would give up working from home to deal with traffic jams and coffee from vending machines in the office?

Consequences of imposing face-to-face work

Researchers at renowned universities have found that top talent is leaving companies that require employees to return to the office. This is creating a โ€œbrain drain,โ€ fueling the growth of companies that still value remote work.

An alarming practice has emerged: silent layoffs. Companies know that imposing in-person work will lead many to ask to leave, reducing the workforce without the need for formal layoffs. Is this a smart plan or a shot in the foot?

What professionals really want

According to the Personio study, 51% of workers prioritize the possibility of balancing personal and professional life when choosing a job. Strict return-to-office policies run counter to this preference.

With half of workers considering changing jobs in the next year, companies that offer flexibility have a clear advantage. After all, who doesnโ€™t want time for family, hobbies or just relaxing on the couch?

Eliminating remote work is a risky bet. The search for flexibility is here to stay, and companies that ignore it risk losing valuable talent and seeing their growth stagnate. Rethinking these policies is not only a necessity, but a matter of survival in today's competitive market. After all, who wants to work where they are not heard?

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Carla Teles de Lima

I talk about technology, innovation and the oil and gas sector, bringing up-to-date and relevant content about the Brazilian market. Every day, I share information about job opportunities and the main news in the sector. Do you have a suggestion for a topic? Just send it to my email: carlatdl016@gmail.com.

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