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Brazilian breweries stand out with gold medals in competition that evaluated more than 8 thousand labels from different countries
Last Thursday (1st), three beers Brazilian crafts shone in the World Beer Cup, considered the largest competition brewery in the world, held in Indianapolis, in the United States.
Brazilian breweries brought it home gold medals, recognizing the quality and innovation of national production.
The winners and their characteristics
A Brewery 277 Craft Beerlocated in Foz do Iguacu (PR), stood out by winning two gold medals.
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A Quadrupel 277 was awarded in the category Belgian-Style Strong Specialty Ale, while the Canoa Quebrada stood out in the category enjoy.
Both beers demonstrate the excellence of Brazilian artisanal production.
A Quadrupel 277 It is a dark and intense beer, with aromas of dried fruit syrup, such as dates and plums.
With a touch of port wine and a maturation process in barrels of chestnut tree, previously used to age cachaça, this beer offers a complex and unique flavor.
The use of molasses in the recipe also adds a subtle sweetness, making it a perfect choice for those who enjoy full-bodied beers.
Already Canoa Quebrada, inspired by the style hungry German, impressed the judges with its light acidity and salty touch.
With a base of wheat and barley malts, this beer has low bitterness and a salty finish, which was further Brazilianized with the addition of cashew, providing a refreshing and unique experience.
A Yes! Beer, Campinas, sp), also stood out by achieving maximum recognition in the category Specialty Non-Alcoholic Beer with your label Watermelon SOUR'n Salt.
This beer is one of the pioneers in Brazil in the production of alcohol-free labels, reflecting a growing trend in the beverage market.
The World Beer Cup Panorama
The 16 World Beer Cup It was a grand event, with the participation of a panel of 265 judges de 37 countries. In total, the following were evaluated: 8.375 beers de 1.761 breweries de 49 countries.
The event is known for its rigorous selection and evaluation, and the judges are recognized experts in the industry, which makes the medals even more valuable.
The competition not only rewards the quality of beers, but also promotes cultural exchange and appreciation of the diverse brewing traditions around the world.
The categories that received the most entries included Juicy or Hazy India Pale Ale, West Coast-Style India Pale, and German-Style Pilsener, reflecting current trends in the beer market.
Innovation in beer production
The growing popularity of craft beverages in Brazil is due to an increase in demand for quality and innovative products.
Breweries are investing in local ingredients and production techniques that enhance the flavors and aromas of their beverages.
Consumers are increasingly interested in trying new labels and discovering the diversity that the market offers.
A Watermelon SOUR'n Salt da Yes! Beer is an example of this innovation.
With a combination of water, barley malt, hops, watermelon, hibiscus and yeast, this beer has a reddish and slightly cloudy color.
Its flavor combines acidity and a touch of salt, making it ideal for pairing with seafood, salads and fatty meats.
The can of 350ml is sold on the brewery's e-commerce site for R$17,90, and a kit with six units costs R$102.
It is important to highlight that Brazilian legislation allows non-alcoholic beers to have up to 0,5% of alcoholic content, and the Watermelon SOUR'n Salt contains 0,3%.
The impact of awards on the market
The awards in the World Beer Cup not only highlight the quality of Brazilian breweries, but also have a significant impact on the local market.
International recognition helps increase brand visibility and can result in increased sales, both in Brazil and abroad.
Award-winning beers become references for consumers and positively influence the reputation of breweries.
Furthermore, the award encourages other breweries to invest in quality and innovation, creating a virtuous cycle that benefits the entire sector.
Recognition at events such as World Beer Cup It is a great motivator for producers, who strive to create increasingly better products.
The conquest of Brazilian medals in World Beer Cup is an important milestone for the country's beverage industry.
These victories reflect the dedication and passion of the brewers, who constantly seek to raise the standard of national production and show the world the richness of Brazilian beer culture.
SOURCE: TNH1
